Analista Sem

Centro De Atracción De Talento; Xico; On-site; MXN 391,000 - 558,000; Full time

Benefits offered by this job

Competitive salary

Growth opportunities

Dynamic team

Job summary

Centro De Atracción De Talento is seeking a Digital Marketing Specialist to drive online engagement through data-driven campaigns. You will plan, execute, and optimize ads across Google, Facebook, Instagram, and LinkedIn, focusing on performance, ROI, and measurable outcomes.

The role requires 3+ years of experience, strong analytics, and collaboration with the marketing team to align with overall strategy. Based in Tlalnepantla office with a dynamic e-commerce focus.

Qualifications

• Bachelor’s degree in Marketing, Advertising, Communications or a related field.
• 3+ years of hands-on digital marketing and online advertising experience.
• Proficient with Google Ads and social media advertising platforms.
• Strong ability to analyze KPIs and report performance.

Responsibilities

• Develop and manage online advertising campaigns across Google, Facebook, Instagram, and LinkedIn.
• Monitor budgets and optimize spend for ROI.
• Analyze data and adjust strategies to improve results.
• Perform keyword research and audience segmentation.
• Create compelling ad copy and collaborate with design teams.
• Report performance to the marketing team and align with strategies.

Skills

Analytical mindset

Campaign optimization

Creative ad content

Data-driven decisions

Education

Bachelor's degree in Marketing/Advertising

Tools

Google Ads

Facebook/Instagram/LinkedIn Ads

Google Analytics

Job description

Our client is seeking a motivated and skilled Digital Marketing and Online Advertising Specialist to join their vibrant team in Tlalnepantla . This role is pivotal in driving online engagement and achieving marketing objectives through data-driven campaigns. You will be responsible for planning, executing, and optimizing digital advertising efforts across various platforms, including search engines and social media. The ideal candidate has a strong analytical mindset, a creative approach to campaign development, and a passion for staying ahead of digital trends. This is an excellent opportunity for a professional looking to make a significant impact within a growing company in the e-commerce sector. We are looking for someone who can translate business goals into effective online advertising strategies and deliver measurable results.

About the Role

Our client is seeking a motivated and skilled Digital Marketing and Online Advertising Specialist to join their vibrant team in Tlalnepantla . This role is pivotal in driving online engagement and achieving marketing objectives through data-driven campaigns. You will be responsible for planning, executing, and optimizing digital advertising efforts across various platforms, including search engines and social media. The ideal candidate has a strong analytical mindset, a creative approach to campaign development, and a passion for staying ahead of digital trends. This is an excellent opportunity for a professional looking to make a significant impact within a growing company in the e-commerce sector. We are looking for someone who can translate business goals into effective online advertising strategies and deliver measurable results.

Key Responsibilities

• Develop and implement targeted online advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads.
• Manage campaign budgets effectively, ensuring optimal allocation of resources for maximum return on investment (ROI).
• Monitor campaign performance closely, analyze data, and make data-driven adjustments to improve results.
• Conduct keyword research and audience segmentation to identify new advertising opportunities.
• Create compelling ad copy and visual assets, collaborating with design teams when necessary.
• Stay current with the latest trends and best practices in digital advertising and online marketing.
• Generate regular performance reports and present insights to the marketing team.
• Collaborate with the broader marketing team to ensure alignment with overall marketing strategies.
• Test and iterate on ad creatives, targeting, and bidding strategies to continuously optimize performance.
• Ensure all advertising efforts comply with platform policies and industry regulations.

Requirements

• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• Minimum of 3 years of hands‑on experience in digital marketing and online advertising, with a proven track record of successful campaign management.
• Proficiency in managing Google Ads (Search, Display, Shopping) and social media advertising platforms (Facebook, Instagram, LinkedIn).
• Strong understanding of campaign analytics, KPIs, and reporting tools (e.g., Google Analytics).
• Excellent analytical and problem‑solving skills.
• Creative thinking and ability to develop engaging ad content.
• Strong communication and interpersonal skills.
• Ability to work effectively in a team environment in our Tlalnepantla office.
• Detail‑oriented with strong organizational skills.
• Familiarity with marketing automation tools and CRM systems is a plus.

Benefits

This position offers a competitive salary commensurate with experience and a comprehensive benefits package. You will be part of a dynamic and collaborative work environment where your contributions are valued. Our client provides opportunities for professional growth and development, encouraging continuous learning in the fast‑paced digital marketing landscape. You will have the chance to work on exciting campaigns and contribute directly to the company's success. We believe in fostering a supportive workplace culture that empowers our employees to achieve their full potential. Gain valuable experience in the cutting‑edge field of online advertising.

About the Role

Nuestro cliente busca un creativo y analítico Especialista en Marketing Digital Remoto para