Analista de Datos de Mercado (Bienes de Consumo)

Placements24; Región Centro; On-site; MXN 360,000 - 480,000; Full time

Job summary

Placements24 in Guadalajara, Jalisco, is seeking a Market Data Analyst to join the commercial team. This role focuses on understanding market dynamics, consumer behavior, and competitive landscapes to inform strategic decisions.

You will collect, process, and interpret large datasets on sales, market share, consumer trends, and promotions, collaborating with marketing, sales, and product teams to deliver actionable insights and data-driven recommendations.

Qualifications

• Strong analytical skills.
• Proficiency in data visualization tools.
• Understanding of the FMCG market.

Responsibilities

• Collect, process and interpret large datasets on sales, market share, consumer trends, and promotions.
• Collaborate with marketing, sales, and product teams to translate data into actionable insights and recommendations.
• Support data-informed decision making across the commercial function in an FMCG environment.

Job description

About the Role

Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) industry, is seeking a skilled Market Data Analyst to join their commercial team in **Guadalajara, Jalisco**. This role is crucial for understanding market dynamics, consumer behavior, and competitive landscapes to inform strategic decision-making. The Analyst will be responsible for collecting, processing, and interpreting large datasets related to sales, market share, consumer trends, and promotional activities. You will work closely with marketing, sales, and product development teams to provide actionable insights and data-driven recommendations. The ideal candidate possesses strong analytical skills, proficiency in data visualization tools, and a deep understanding of the **FMCG** market. We are committed to fostering a data-informed culture and are looking for an individual who can translate complex data into clear, concise business intelligence. Join our client's growing operations in **Guadalajara** and contribute to their continued success in the competitive consumer goods market.