Analista de Adobe Target: Optimización de Conversiones

09516 Banco Nacional De Mexico, S.A., Integrante Del Grupo Financiero Banamex; Xico; On-site; MXN 350,000 - 520,000; Full time

Job summary

Banco Nacional De Mexico, S.A., Integrante Del Grupo Financiero Banamex is seeking a Digital Content Intmd Analyst to join the marketing team. This role combines content marketing, editing and data analysis to support performance KPIs.

You will collaborate with internal partners, manage content calendars, run optimization, and ensure privacy and governance standards while delivering actionable insights to improve traffic and engagement.

Qualifications

• 2-5 years of experience in content marketing, content writing/editing, and/or related experiences and internships.
• Bachelor's degree or equivalent experience required.

Responsibilities

• Work with internal content partners to ensure content is serving business objectives and meeting KPIs.
• Create content and oversee the content calendar for topics and editing.
• Support paid/owned/earned content amplification and distribution.
• Ensure compliance with business, legal and compliance review of content and imagery.
• Provide recommendations with agency partners to ensure content is engaging, accurate and optimized for search.
• Track analytics and optimize content to meet traffic and engagement KPIs.
• Collaborate cross-functionally to build a media plan with agency partners.
• Develop partnerships with internal stakeholders to optimize content and distribution.
• Support consumer strategy and pilots, sharing learnings with global teams.

Skills

Content marketing

Content writing

Editing

Education

Bachelor's degree or equivalent

Tools

Adobe Target

Adobe Analytics

AAM

Job description

Banco Nacional De Mexico, S.A., Integrante Del Grupo Financiero Banamex is seeking a Digital Content Intmd Analyst to join the marketing team. This role combines content marketing, editing and data analysis to support performance KPIs.

You will collaborate with internal partners, manage content calendars, run optimization, and ensure privacy and governance standards while delivering actionable insights to improve traffic and engagement.