Wine & Spirits Area Sales Manager – Central & Southern Italy

Groupe Les Grands Chais de France; Lazio; Remote; EUR 45,000 - 65,000; Full time

Job summary

Groupe Les Grands Chais de France is seeking an Area Sales Manager for Centro‑Sud ITALIA (F/M). The role will develop sales across Central and Southern Italy, aligned with the Country Manager and Executive Commercial Director.

You will build product range strategies, negotiate listings and promotions, and collaborate with Marketing, Customer Service, Oenologists, Supply Chain, and Production. You must hold a relevant degree (Sales, Agribusiness or Business School) and a WSET qualification, with

Qualifications

• Holder of Higher Technician Diploma or above in Sales or Agribusiness.
• Bachelor’s or Master’s degree from a recognized Business School.
• WSET qualification or equivalent wine & spirits certification.
• Native Italian with upper‑intermediate English and/or French (B2).
• Willing to travel extensively (≥60% field travel) across Central‑Southern Italy, Sardinia, and Sicily.
• Strong sales, negotiation, and relationship‑building abilities.

Responsibilities

• Develop GCF sales through international brands and estates with customers across Central and Southern Italy.
• Implement the business strategy from the Country Manager and Executive Commercial Director.
• Build and develop product range strategy and ensure pricing policies are respected.
• Identify market gaps, tailor commercial solutions, and optimize listings.
• Maintain strong relationships with Group departments to grow the product range.
• Organize customer meetings and travels in production regions and prepare debrief reports.
• Negotiate trades, listings, promotions, and monitor budgets and sales reporting.

Skills

Area Sales Management

Wine & Spirits knowledge

Leadership

Contract negotiation

Autonomy

Organization

Commercial awareness

Italian native

English/French B2

Education

Higher Technician Diploma

Bachelor’s degree in Sales / Agribusiness

Master’s degree from a Business School

WSET qualification (or equivalent)

Job description

Groupe Les Grands Chais de France is seeking an Area Sales Manager for Centro‑Sud ITALIA (F/M). The role will develop sales across Central and Southern Italy, aligned with the Country Manager and Executive Commercial Director.

You will build product range strategies, negotiate listings and promotions, and collaborate with Marketing, Customer Service, Oenologists, Supply Chain, and Production. You must hold a relevant degree (Sales, Agribusiness or Business School) and a WSET qualification, with