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An established industry player seeks a Wholesale In Store Strategic Planning Manager to optimize Trade Marketing investments across the Americas and APAC. In this dynamic role, you will oversee budget allocation, lead innovative digital projects, and ensure alignment with strategic goals. Collaborating with internal teams and external partners, you will drive impactful marketing initiatives that enhance brand visibility and customer experience. If you thrive in a fast-paced environment and have a passion for strategic marketing, this is the perfect opportunity to make a significant impact in a global company.
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EssilorLuxottica
Milan, Italy
Retail
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Yes
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3b8ccda102e0
1
29.04.2025
13.06.2025
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WHO WE ARE
We are EssilorLuxottica, a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. The Company combines expertise in advanced lens technologies and iconic eyewear craftsmanship to address evolving vision needs worldwide and meet the growing demand in the eyewear industry.
With over 180,000 dedicated employees across 150 countries, our team is creative, entrepreneurial, and values individuality. We are committed to vision and enable people to “see more and be more” through innovative designs, lens technologies, quality, and cutting-edge processing methods. Our work impacts millions daily by changing how they see the world.
JOB SCOPE AND MAIN RESPONSIBILITIES:
The candidate will oversee Trade Marketing Budget allocation and monitoring for the Americas and APAC markets, covering frames and lenses brands. Responsibilities include planning and executing global and regional Trade Marketing projects, ensuring alignment with investment guidelines, ROI, and cost efficiencies. A strong understanding of distribution channels (optical, sports, AFA, distributors, audiological, consumer electronics) and project profitability analysis based on sell-out and sell-in data is essential. Additionally, the role involves innovating and promoting store digitalization within the Professional Solutions Channel.
AREAS OF RESPONSIBILITIES AND ACTIVITIES:
NETWORK OF INTERACTION:
TECHNICAL SKILLS - PORTRAIT OF A PERFECT CANDIDATE