Vice President Marketing

Instagrid; Milano; Ibrido; EUR 80.000 - 150.000; Tempo pieno

Descrizione del lavoro

An innovative company is seeking a VP of Marketing to spearhead its marketing strategy in the burgeoning market of clean power solutions. This role is pivotal in defining and executing strategies that drive brand awareness and global growth. The ideal candidate will possess extensive B2B marketing experience, a strong analytical mindset, and proven leadership skills to manage a diverse team. Join a forward-thinking organization committed to sustainability and making a significant impact in the industry. If you're ready to take on a challenging yet rewarding role, this opportunity is for you.

Servizi

Dynamic work environment

Cutting-edge technology

Laptop and cell phone

25 days PTO

Competenze

• 15+ years of B2B marketing experience in scale-up environments.
• Proven track record in developing marketing strategies in key markets.

Mansioni

• Define and execute marketing strategies for global B2B growth.
• Lead and develop a 20+ member marketing team.

Conoscenze

B2B Marketing

Team Leadership

Analytical Skills

Marketing Strategy Development

Budget Management

Strumenti

Marketing Analytics Tools

Descrizione del lavoro

Instagrid is looking for a VP of Marketing to develop and execute the company’s marketing strategy. Being the first mover in the newly formed market of clean professional power stations, we have brought an “iPhone” moment to our early customers, and we are now aiming to expand our offering across the globe. This role requires not only a strategic thinker but a hands-on leader with a proven track record of execution. Pushed by the gains in productivity, safety, and sustainability of our strong B2B customer base (e.g., construction, film & media), you are ready to drive brand strength and activate the marketing flywheel to efficiently convert early majority customers and achieve the next phase of exponential growth.

As the leader of Instagrid’s marketing team and a core member of the company’s Senior Management Team, you will be responsible for devising and executing the full-funnel marketing strategy that fuels our growth, builds our brand, and drives our business globally.

Your Impact

• Define and execute marketing strategies and budgets to drive global B2B growth and brand awareness
• Manage budgets and marketing activities, ensuring efficient resource allocation to maximize ROI
• Work cross-functionally to drive adoption and success of marketing plans company-wide
• Lead and develop a 20+ member team, supported by agencies and external providers
• Optimize and scale efforts, experimenting with new channels, tactics, and strategies

Minimum Qualifications

• 15+ years of marketing experience in B2B companies, including scale-up environments with exponential growth
• Proven track record in developing and executing marketing strategies in key markets: US, DACH, France, UK, Benelux
• Experience building and leading a world-class multi-disciplinary team across multiple markets
• Strong analytical skills, using data to drive informed decisions
• Skilled in rapid hypothesis development, testing, and optimization

Your Benefits

• A dynamic environment in a fast-growing structure with a very flat hierarchy
• The opportunity to join a company at the cutting edge of its field
• A laptop and a cell phone (iPhone or Samsung)
• 25 days PTO

About Instagrid

Pure instant power. Anywhere. We have created the world’s most advanced portable power supplies, bringing freedom to the way our customers work. With you, we want to shape a world where advanced technology meets environmental responsibility and create lasting impact. We are working from all over Europe and the US, whether onsite, hybrid, or fully remote. Driven by our curiosity and the desire to leave tomorrow's world cleaner than we found it yesterday. Join us in transitioning away from combustion generators to a cleaner alternative for fast, measurable, and real outcomes. What we’ve achieved so far is just the beginning.

At Instagrid, we are deeply committed to equal employment opportunities as we believe in the power of diverse teams. We do not just accept diversity but actively search for the best talent regardless of gender, ethnicity, age, religion, sexual orientation, or place of origin. Working as a team, we treat each other with respect and value each other’s opinions to achieve our common goals.

We look forward to receiving your application!