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A leading global entertainment company in Milan is seeking a Trading, Commercial & Content Planning Manager. This role is crucial for driving DTC growth in Italy, focusing on advertising. Candidates should have strong analytical skills, 3-5 years of relevant experience, and proficiency in Excel and Power BI. This full-time position requires on-site presence four days a week and aims to enhance commercial planning strategies.
The Trading, Commercial & Content Planning Manager is responsible for the commercial and content planning process for the DTC business in Italy as well as for tracking and providing regular trading updates and business analysis to the Italian and EMEA DTC leadership.
This role is a key part of the DTC Growth team and will provide an important contribution in driving profitable growth in Italy with a specific focus on the launch and growth of the Advertising business in Italy. The Trading, Commercial & Content Planning Manager will support the DTC Growth Director to define and track the overall commercial plan for Italy, and will partner closely with (i) local DTC managers in each functional team, in particular Finance, Marketing, and Ad Sales teams, to provide them with relevant insights on opportunities and risks, and (ii) the Regional Planning and Trading team to guarantee alignment in both methodologies / goals as well as current performance.
The role will define and continuously improve the local forecasting by understanding the market and the business dynamics based on the most recent business performance and local insights.
This role will require you to be onsite 4 days a week.
Role is responsible for managing all DTC main reporting and forecasting KPIs for Italy and leading growth reviews with key stakeholders. In particular the role will :
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.