Trade Marketing Specialist Africa Levante

Ferrero; Lu e Cuccaro Monferrato; In loco; EUR 40.000 - 55.000; Tempo pieno

Descrizione del lavoro

A global confectionery company is seeking a Trade Marketing Specialist. In this role, you will develop and implement sales strategies, manage in-store activities, and collaborate with various teams. Ideal candidates will have 4-6 years of experience in Trade Marketing, strong analytical skills, and proficiency in English, with French as an advantage. Regional travel may be required.

Competenze

• 4-6 years of experience in Trade Marketing or sales within FMCG companies.
• Analytical mindset with ability to handle trade marketing and commercial strategies.
• Proficiency in MS Office (PowerPoint and Excel) and overall IT skills.
• Fluency in English essential; proficiency in French is an advantage.
• Willingness to travel regionally, approximately once per session.
• Ability to work in a proactive, multicultural team.

Mansioni

• Support the Market in developing and implementing a sales strategy.
• Define the yearly implementation plan for trade channels.
• Develop local strategies in line with Ferrero Group guidelines.
• Manage in-store activity and presence in promotional materials.
• Track budgets across brands and countries.

Conoscenze

Trade Marketing experience

Analytical mindset

MS Office proficiency

Fluency in English

Proficiency in French

Descrizione del lavoro

Overview

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, Ferrero is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

For our Ferrero HQ based in Luxembourg, we are currently looking for a Trade Marketing Specialist Africa Levante.

Responsibilities

• Through your deep understanding of market dynamics, distributor strategies, and shopper behavior you will play a key role in supporting the Market in developing and implementing a sales strategy that aligns with the Brand strategy. You will provide the necessary tools and means to activate Ferrero Category strategies at the point of sale. You will act as a bridge between Local Marketing, Sales, and Supply Chain to ensure seamless communication and collaboration.
• You will report to the TM Manager of the region, work within a dedicated team in Luxembourg and locally, and focus on the new commercial policy, driving CATEGORY STRATEGIES & PLANS. This includes defining the yearly implementation plan for modern trade, traditional trade, and alternative channels, ensuring proper category presence and maintaining permanent implementations at check-out and hot zones.
• You will develop effective medium- and long-term Local strategies in line with Ferrero Group Marketing guidelines, define the Channel Vision for responsible categories, and prepare detailed reports on sales volume, market trends, and competitors’ outcomes. Additionally, you will implement cross Brand and cross Category programs and provide comprehensive reports on activities and their results.
• Your role in IN STORE ACTIVITY MANAGEMENT will include defining in-out activities and presence in flyers according to the Activity grid, preparing tracking for all activities agreed by contract in both Modern Trade and Traditional Trade, and ensuring the execution of “on Point of Sales” activities such as promotions, placement, POP material, and POS animation. Coordination of information flows between Marketing and Sales will be part of your responsibilities.
• In BDG MANAGEMENT, you will define and track the bdg available by country, by brand, and by month, ensuring accurate and timely management of budgets.
• Thanks to your 4-6 years of experience in Trade Marketing or sales within FMCG companies, you will adeptly navigate the cross-functional landscape, collaborating seamlessly with Sales, Marketing, and Finance teams. Your role will occasionally require regional travel, approximately once per session, aligning with the needs and background availability to ensure successful execution of responsibilities.
• Your analytical mindset will serve as a valuable asset, enabling you to effectively handle the complexities of trade marketing and commercial strategies. Proficiency in IT skills, particularly MS Office with a focus on PowerPoint and Excel, will aid in the efficient execution of tasks. Fluency in English is essential, and proficiency in French would enhance your ability to engage with a diverse range of stakeholders within the regions.
• You will thrive in a proactive, multicultural team environment, working alongside various stakeholders to achieve common goals. At Ferrero, we prioritize consumers, quality, and care in all that we do. To succeed, you will need to share our dedication to delivering outstanding results for consumers worldwide, ensuring that our products meet the highest standards.

Qualifications

• 4-6 years of experience in Trade Marketing or sales within FMCG companies
• Analytical mindset with ability to handle trade marketing and commercial strategies
• Proficiency in MS Office (PowerPoint and Excel) and overall IT skills
• Fluency in English is essential; proficiency in French is an advantage
• Willingness to travel regionally, approximately once per session
• Ability to work in a proactive, multicultural team and collaborate with Sales, Marketing, and Finance teams

Are you ready for this great challenge? Don’t miss the chance to apply!

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are – dedicated to crafting brilliant results for consumers around the world.