Trade Marketeer Food Service

Lamb Weston Holdings, Inc.; Lecce; Remoto; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A leading food service company is seeking a Trade Marketeer in Italy to execute marketing initiatives and develop trade marketing strategies. Candidates should have 3-5 years of experience in marketing within the foodservice sector, a bachelor's degree in marketing, and strong communication skills. The role allows for remote work and involves travel within Italy and to the Netherlands.

Competenze

• 3-5 years of marketing experience in the Foodservice sector in Italy.
• Experience in FMCG is a plus.
• Willingness to travel within Italy and to the Netherlands.

Mansioni

• Execute marketing campaigns and initiatives.
• Deploy local campaigns aligned with EMEA Marketing guidelines.
• Enable sales team for consultative selling.
• Coordinate campaigns with customers and sales teams.
• Stay informed on market trends and competitor activities.

Conoscenze

Marketing experience in Foodservice sector

Strong communication skills

Negotiation skills

Fluency in English

Understanding of channels and customer needs

Formazione

Bachelor’s degree in Marketing or related field

Descrizione del lavoro

Trade Marketeer Food Service

Apply locations: Remote, Italy  |  Job type: Full time  |  Posted on: Posted 24 Days Ago  |  Job requisition id: Req-257990

Role Overview

As a Trade Marketeer in Italy, you will be responsible for executing and implementing marketing and trade marketing initiatives to support LW's value and volume ambitions within the country.

You will serve as a key link between Core EMEA Marketing and local Sales Execution, ensuring alignment on key priorities.

Deep understanding of Business and Route to Market is essential to support both Pull and Push initiatives.

Key Responsibilities

1. Ensure consistent deployment and execution of EMEA marketing campaigns and initiatives.
2. Deploy local campaigns in line with EMEA Marketing guidelines.
3. Improve the effectiveness of all Sales Funnel steps to generate qualified leads.
4. Enable and equip the sales team for consultative selling to become preferred partners to customers.
5. Collaborate with the Marketing and Sales Managers to build and implement PULL & PUSH trade marketing plans and activations in Italy.
6. Contribute to the long-term Route to Market strategy and develop initiatives in focus segments.
7. Coordinate timing of launches and campaigns with customers and sales teams.
8. Support the development of the country’s Annual Operating Plan.
9. Identify opportunities to enhance customer engagement across regions.
10. Stay informed on market trends, industry standards, and competitor activities.

Qualifications

1. Bachelor’s degree in Marketing, Marketing Communication, or Category Management.
2. 3-5 years of marketing experience in the Foodservice sector in Italy; FMCG experience is a plus.
3. Understanding of channels and customer needs.
4. Experience working within matrix organizations and strong negotiation skills.
5. Fluency in English; knowledge of other European languages is beneficial.
6. Strong communication skills.
7. Willingness to travel within Italy and to the Netherlands; flexibility is essential.

Our Offer

We provide a challenging role within a dynamic, growing organization in the food industry. Our culture is built on values such as Integrity, Teamwork, Inclusion, Drive for Results, and Empowerment. We see opportunities in every challenge and encourage you to see the opportunities around you.

About Us

We value ambition, initiative, innovation, and collaboration—both locally and globally. Sustainability and responsibility are at the core of our operations. Join us to grow professionally and contribute to a better world, as we see opportunities in every potato.