Social Media Marketing Specialist

JR Italy; Latina; Remoto; EUR 30.000 - 50.000; Tempo pieno

Descrizione del lavoro

An innovative company is on the lookout for a Social Media Marketing Specialist to join their dynamic team. This role offers the opportunity to craft and implement a comprehensive organic social media strategy that resonates with audiences and drives engagement. With a focus on building a strong online presence, you will create compelling content, manage community interactions, and analyze social data to enhance visibility. Enjoy the flexibility of 100% remote work while collaborating with a friendly international team. If you are passionate about social media and have a knack for creativity, this is the perfect opportunity for you.

Servizi

100% remote work

Paid annual & sick leave

Provision of equipment and software

Sponsorship of training

Friendly international team

Competenze

• 2+ years of experience in social media management.
• Proficiency in major social media platforms.

Mansioni

• Develop and execute a comprehensive organic media strategy.
• Create and manage engaging content across social media platforms.

Conoscenze

Social Media Management

Content Creation

Community Engagement

Data Analysis

Communication Skills

Strumenti

Canva

Adobe Creative Suite

Figma

Hootsuite

Sprout Social

Metricool

Descrizione del lavoro

Social Media Marketing Specialist, latina

Bookmap is a cutting-edge data visualisation and trading software platform for stocks, futures, and cryptocurrency traders.

We are seeking a social media marketing specialist with at least 2 years of experience in a similar role, identifying audiences, collaborating with a marketing team, and implementing organic social media campaigns that generate demand for software products. Experience in the financial services or trading sector is a plus.

Job Description

The successful candidate will develop a thorough understanding of our products, customers, market/industry trends, and competition. Create and maintain a strong online presence for our growing company. As a Social Media Marketing Specialist, your role will be to implement a 360-degree online organic social media marketing strategy across all of our accounts and web properties. This includes:

• Building and executing a comprehensive organic media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
• Generating, editing, publishing, and sharing daily content (original text, images, video or HTML) that builds meaningful connections with traders, responding to questions, and managing our community.

•Craft compelling and brand-aligned copy for social media posts that resonates with our audience and drives engagement.

• Optimizing company pages within each platform to increase the visibility of the company's social content.
• Managing all user-generated content in line with the moderation policy for each community. Engaging with users by answering questions, directing them to the appropriate departments for clarification, and providing them with a value-added experience.
• Creating and managing editorial calendars and syndication schedules.
• Continuously improving our social media presence by capturing and analyzing social data/metrics, insights, and best practices. Creating weekly reports to review this data and acting on the information to increase community size and engagement.
• Collaborating with other departments to manage reputation, identify key players, and coordinate actions including live streaming and special events on our web properties and partner sites.

Requirements

• Experience: 2+ years in social media management or a related field.
• Proficiency in social media platforms (Facebook, Instagram, Twitter, LinkedIn).
• Experience with design tools (e.g., Canva, Adobe Creative Suite, Figma) to create visually appealing posts.
• Knowledge of social media scheduling tools (e.g., Hootsuite, Sprout Social, Metricool) to streamline content management.
• Strong communication skills with attention to detail and creativity.
• Plus: Experience in specific industries (e.g., tech, finance, e-commerce) or a background in content creation for a digital-first brand is a bonus.

What we offer

• 100% remote work
• Paid annual & sick leave
• Provision of equipment and software
• Sponsorship of training
• A great international team and friendly environment