Social Media Marketing Specialist

Buscojobs; Emilia-Romagna; Remoto; EUR 30.000 - 60.000; Tempo pieno

Descrizione del lavoro

An innovative company is seeking a social media marketing specialist to enhance its online presence. This role involves developing and executing organic social media strategies across various platforms, engaging with the trading community, and crafting compelling content. The ideal candidate will have a minimum of 2 years of experience in social media management, proficiency in key platforms, and creativity in content creation. With the opportunity for 100% remote work and a supportive team environment, this position is perfect for individuals passionate about digital marketing and community engagement.

Servizi

100% remote work

Paid annual & sick leave

Compensation for new equipment and software

Sponsorship of training

International team environment

Competenze

• At least 2 years of experience in social media management or related field.
• Strong communication skills and attention to detail.

Mansioni

• Develop a strong online presence and implement social media strategies.
• Analyze social data to improve engagement and community growth.

Conoscenze

Social Media Management

Content Creation

Audience Identification

Communication Skills

Creativity

Strumenti

Facebook

Instagram

Twitter

LinkedIn

Canva

Adobe Creative Suite

Figma

Hootsuite

Sprout Social

Metricool

Descrizione del lavoro

Job Description

Bookmap is a cutting-edge data visualisation and trading software platform for stocks, futures, and cryptocurrency traders. We are seeking a social media marketing specialist with at least 2 years of experience in a similar role, identifying audiences, collaborating with a marketing team, and implementing organic social media campaigns that generate demand for software products. Experience in the financial services or trading sector is a plus.

Responsibilities

• Develop a thorough understanding of our products, customers, market/industry trends, and competition.
• Create and maintain a strong online presence for our growing company.
• Implement a 360-degree online organic social media marketing strategy across all accounts and web properties, including:
• Building and executing an organic media strategy through research, platform determination, benchmarking, messaging, and audience identification.
• Generating, editing, publishing, and sharing daily content that builds meaningful connections with traders, responding to questions, and managing our community.
• Crafting compelling, brand-aligned copy for social media posts that resonate with our audience and drive engagement.
• Optimizing company pages within each platform to increase content visibility.
• Managing user-generated content according to moderation policies, engaging with users, and providing value-added experiences.
• Creating and managing editorial calendars and schedules.
• Analyzing social data and metrics to improve our social media presence, creating weekly reports, and acting on insights to grow our community and engagement.
• Collaborating with other departments to manage reputation, identify key players, and coordinate actions including live streaming and events.

Requirements

• At least 2 years of experience in social media management or a related field.
• Proficiency in platforms such as Facebook, Instagram, Twitter, LinkedIn.
• Experience with design tools like Canva, Adobe Creative Suite, Figma.
• Knowledge of scheduling tools such as Hootsuite, Sprout Social, Metricool.
• Strong communication skills, attention to detail, and creativity.

Plus

Experience in specific industries (e.g., tech, finance, e-commerce) or content creation for digital-first brands is a bonus.

What We Offer

• 100% remote work
• Paid annual & sick leave
• Compensation for new equipment and software
• Sponsorship of training
• An international, friendly team environment