Social Media Manager

Theartgorgeous; Prato; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

A leading fashion brand is looking for a Social Media Manager to oversee their social media strategies across multiple platforms. The role involves creating content plans, monitoring performance, and coordinating with teams globally. Candidates should have a strong passion for fashion and at least 3 years of experience in social media management.

Competenze

• Minimum 3 years’ experience in a similar role.
• Very well structured and organized, precise.
• Good sensibility towards fashion, photo and video.

Mansioni

• Create organic editorial plan and calendar according to retail priorities.
• Develop social media strategy per channel internationally.
• Monitor performances and analyze reporting.

Conoscenze

Social Media Management

Strategic Mindset

Organization

Fashion Sensibility

Report Analysis

Team Coordination

Communication

Creativity

Strumenti

PPT

Excel

Descrizione del lavoro

Founded in 1913 in Italy, the Prada Group was built on a tradition of excellence and with a vision of innovation. Our Iconic Brands include PRADA, Miu Miu, Church’s, Car Shoe and Pasticceria Marchesi and we are currently operating in more than 45 Countries, embracing employees of more than 100 nationalities.

Joining our Company means working in a creative and international environment, with teams of people motivated by curiosity and the quest for excellence. The engine of our success is the importance and value that we place on the talent and passion of our people leading to their own professional growth.

JOB PURPOSE

The role is responsible for directly managing social media strategies and contents on all Miu Miu western social accounts (Instagram, Facebook, X, TikTok, YouTube, Snapchat, Pinterest, Linkedin), supervise and coordinate strategy and contents for all eastern social platforms (Weibo, WeChat, RED, Tencent, Douyin, KakaoTalk, Line, X Japan) in collaboration with Miu Miu local offices.

RESPONSIBILITIES

• Create organic editorial plan and calendar according to retail priorities and campaigns
• Develop social media strategy per channel WW
• Ensure a constant monitoring of performances
• Create and analyze reporting
• Ensure the nature of the contents lead to the expected level of performances
• Coordination of local teams
• Coordination with media teams or social paid strategies
• Coordination with communication teams, retail, style office, external art directors and consultants

KNOWLEDGE AND SKILLS

Minimum 3 years’ experience in a similar role

Very well structured and organized, precise, strategic mindset

Good sensibility towards fashion, both in terms of photo and video

Very good knowledge of all social media platforms both west and east

Very good with PPT, Excel

Curious, passionate, and dynamic

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