Social Media Manager

Theartgorgeous; Napoli; In loco; EUR 30.000 - 50.000; Tempo pieno

Descrizione del lavoro

Un'importante azienda nel settore della moda cerca un responsabile dei social media per gestire le strategie e i contenuti delle loro piattaforme occidentali e orientali. La figura avrà la responsabilità di sviluppare e monitorare le prestazioni delle campagne social, coordinarà i team locali e collaborerà con diverse funzioni aziendali per garantire risultati ottimali.

Competenze

• Minimo 3 anni di esperienza in un ruolo simile.
• Ottima conoscenza di tutte le piattaforme social.
• Fluente in inglese.

Mansioni

• Creare piano editoriale e calendario organico.
• Sviluppare strategia social per ciascun canale.
• Monitorare le performance e analizzare i report.

Conoscenze

Struttura e organizzazione

Mentalità strategica

Sensibilità verso la moda

Orientamento ai risultati

Conoscenza delle piattaforme social

Capacità con PPT ed Excel

Curiosità e passione

Descrizione del lavoro

Founded in 1913 in Italy, the Prada Group was built on a tradition of excellence and with a vision of innovation. Our Iconic Brands include PRADA, Miu Miu, Church’s, Car Shoe and Pasticceria Marchesi and we are currently operating in more than 45 Countries, embracing employees of more than 100 nationalities.

Joining our Company means working in a creative and international environment, with teams of people motivated by curiosity and the quest for excellence. The engine of our success is the importance and value that we place on the talent and passion of our people leading to their own professional growth.

JOB PURPOSE

The role is responsible for directly managing social media strategies and contents on all Miu Miu western social accounts (Instagram, Facebook, X, TikTok, YouTube, Snapchat, Pinterest, Linkedin), supervise and coordinate strategy and contents for all eastern social platforms (Weibo, WeChat, RED, Tencent, Douyin, KakaoTalk, Line, X Japan) in collaboration with Miu Miu local offices.

RESPONSIBILITIES

• Create organic editorial plan and calendar according to retail priorities and campaigns
• Develop social media strategy per channel WW
• Ensure a constant monitoring of performances
• Create and analyze reporting
• Ensure the nature of the contents lead to the expected level of performances
• Coordination of local teams
• Coordination with media teams or social paid strategies
• Coordination with communication teams, retail, style office, external art directors and consultants

KNOWLEDGE AND SKILLS

Minimum 3 years’ experience in a similar role

Very well structured and organized, precise, strategic mindset

Good sensibility towards fashion, both in terms of photo and video

Very good knowledge of all social media platforms both west and east

Result driven

Very good with PPT, Excel

Curious, passionate, and dynamic

Fluent English

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