Social Media Manager

Prada; Milano; In loco; EUR 45.000 - 65.000; Tempo pieno

Descrizione del lavoro

A leading luxury fashion brand is seeking a skilled Social Media Manager to oversee and enhance their social media strategies across various platforms. The ideal candidate has over 5 years of experience in a similar role, a strong understanding of both western and eastern social media, and a passion for fashion. This role is located in Milan, Italy, offering a dynamic and creative work environment.

Competenze

• Minimum 5/6 years’ experience in social media management.
• Very well structured and organized with a strategic mindset.
• Good sensibility towards fashion.
• Very good understanding of social media platforms.

Mansioni

• Create organic editorial plan and calendar.
• Develop social media strategy per channel WW.
• Monitor performances and create reports.
• Coordinate local teams and media strategies.

Conoscenze

Social media strategy

Content creation

Analytical skills

Organizational skills

Fashion sensibility

Fluent English

Strumenti

PowerPoint

Excel

Descrizione del lavoro

Founded in 1913 in Italy, the Prada Group was built on a tradition of excellence and with a vision of innovation. Our Iconic Brands include PRADA, Miu Miu, Church’s, Car Shoe and Pasticceria Marchesi and we are currently operating in more than 45 Countries, embracing employees of more than 100 nationalities.

Joining our Company means working in a creative and international environment, with teams of people motivated by curiosity and the quest for excellence. The engine of our success is the importance and value that we place on the talent and passion of our people leading to their own professional growth.

Job Purpose

The role is responsible for directly managing social media strategies and contents on all western social accounts (Instagram, Facebook, X, TikTok, YouTube, Snapchat, Pinterest, Linkedin), supervise and coordinate strategy and contents for all eastern social platforms (Weibo, WeChat, RED, Tencent, Douyin, KakaoTalk, Line, X Japan) in collaboration with local offices.

Responsibilities

• Create organic editorial plan and calendar according to retail priorities and campaigns.
• Develop social media strategy per channel WW.
• Ensure a constant monitoring of performances.
• Create and analyze reporting.
• Ensure the nature of the contents lead to the expected level of performances.
• Coordination of local teams.
• Coordination with media teams or social paid strategies.
• Coordination with communication teams, retail, style office, external art directors and consultants.
  
  

Knowledge And Skills

Minimum 5/6 years’ experience in a similar role

Very well structured and organized, precise, strategic mindset.

Good sensibility towards fashion, both in terms of photo and video.

Very good knowledge of all social media platforms both west and east.

Result driven.

Very good with PPT, Excel.

Curious, passionate, and dynamic.

Fluent English.