Social Media Manager

PradaGroup; Milano; In loco; EUR 45.000 - 60.000; Tempo pieno

Descrizione del lavoro

Le Prada Group recherche un responsable des stratégies de social media, avec une expérience avérée dans la gestion de contenus pour plusieurs plateformes. Vous serez chargé de créer et de coordonner des stratégies en collaboration avec diverses équipes tout en assurant la performance des contenus publiés.

Competenze

• Minimum 5/6 ans d'expérience dans un rôle similaire.
• Fluent en anglais.

Mansioni

• Créer un plan éditorial organique et un calendrier selon les priorités.
• Développer des stratégies de social media pour chaque canal.
• Assurer le suivi des performances.

Conoscenze

Organisé

Stratégique

Résultats orientés

Connaissance des médias sociaux

Passionné par la mode

Strumenti

PowerPoint

Excel

Descrizione del lavoro

Founded in 1913 in Italy, the Prada Group was built on a tradition of excellence and with a vision of innovation. Our Iconic Brands include PRADA, Miu Miu, Church’s, Car Shoe and Pasticceria Marchesi and we are currently operating in more than 45 Countries, embracing employees of more than 100 nationalities.

Joining our Company means working in a creative and international environment, with teams of people motivated by curiosity and the quest for excellence. The engine of our success is the importance and value that we place on the talent and passion of our people leading to their own professional growth.

JOB PURPOSE

The role is responsible for directly managing social media strategies and contents on all western social accounts (Instagram, Facebook, X, TikTok, YouTube, Snapchat, Pinterest, Linkedin), supervise and coordinate strategy and contents for all eastern social platforms (Weibo, WeChat, RED, Tencent, Douyin, KakaoTalk, Line, X Japan) in collaboration with local offices.

RESPONSIBILITIES

• Create organic editorial plan and calendar according to retail priorities and campaigns.
• Develop social media strategy per channel WW.
• Ensure a constant monitoring of performances.
• Create and analyze reporting.
• Ensure the nature of the contents lead to the expected level of performances.
• Coordination of local teams.
• Coordination with media teams or social paid strategies.
• Coordination with communication teams, retail, style office, external art directors and consultants.

KNOWLEDGE AND SKILLS

Minimum 5/6 years’ experience in a similar role
Very well structured and organized, precise, strategic mindset.
Good sensibility towards fashion, both in terms of photo and video.
Very good knowledge of all social media platforms both west and east.
Result driven.
Very good with PPT, Excel.
Curious, passionate, and dynamic.
Fluent English.