Social Media Manager

Theartgorgeous; Cremona; In loco; EUR 35.000 - 60.000; Tempo pieno

Descrizione del lavoro

A leading company in the fashion industry is seeking a skilled Social Media Manager to oversee strategies across various global platforms. This role involves creating content calendars, developing strategies, and ensuring performance monitoring, all while coordinating with local teams to drive engagement and brand growth.

Competenze

• Minimum 3 years’ experience in a similar role.
• Very good knowledge of all social media platforms both west and east.
• Very well structured, organized, with a strategic mindset.

Mansioni

• Create organic editorial plan and calendar according to retail priorities.
• Develop social media strategy per channel WW.
• Ensure the nature of the contents lead to expected performance levels.

Conoscenze

Organizational skills

Strategic mindset

Sensibility towards fashion

Knowledge of social media platforms

Presentation skills (PPT)

Excel proficiency

Curiosity

Passion for social media

Dynamic personality

Descrizione del lavoro

Founded in 1913 in Italy, the Prada Group was built on a tradition of excellence and with a vision of innovation. Our Iconic Brands include PRADA, Miu Miu, Church’s, Car Shoe and Pasticceria Marchesi and we are currently operating in more than 45 Countries, embracing employees of more than 100 nationalities.

Joining our Company means working in a creative and international environment, with teams of people motivated by curiosity and the quest for excellence. The engine of our success is the importance and value that we place on the talent and passion of our people leading to their own professional growth.

JOB PURPOSE

The role is responsible for directly managing social media strategies and contents on all Miu Miu western social accounts (Instagram, Facebook, X, TikTok, YouTube, Snapchat, Pinterest, Linkedin), supervise and coordinate strategy and contents for all eastern social platforms (Weibo, WeChat, RED, Tencent, Douyin, KakaoTalk, Line, X Japan) in collaboration with Miu Miu local offices.

RESPONSIBILITIES

• Create organic editorial plan and calendar according to retail priorities and campaigns
• Develop social media strategy per channel WW
• Ensure a constant monitoring of performances
• Create and analyze reporting
• Ensure the nature of the contents lead to the expected level of performances
• Coordination of local teams
• Coordination with media teams or social paid strategies
• Coordination with communication teams, retail, style office, external art directors and consultants

KNOWLEDGE AND SKILLS

Minimum 3 years’ experience in a similar role

Very well structured and organized, precise, strategic mindset

Good sensibility towards fashion, both in terms of photo and video

Very good knowledge of all social media platforms both west and east

Very good with PPT, Excel

Curious, passionate, and dynamic

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