Social Media Manager

Theartgorgeous; Asti; In loco; EUR 35.000 - 50.000; Tempo pieno

Descrizione del lavoro

Une entreprise de mode emblématique recherche un responsable des médias sociaux pour gérer et développer la stratégie sur plusieurs plateformes pour Miu Miu. Le candidat idéal possède une expérience solide en gestion de contenu, est passionné par la mode et a un bon sens stratégique pour augmenter les performances des contenus. Ce rôle nécessite une coordination étroite avec les équipes locales et les médias, renforçant ainsi la présence de la marque à l'international.

Competenze

• Minimum 3 ans d'expérience dans un rôle similaire.
• Très bonne connaissance de toutes les plateformes sociales.
• Précis, structuré, et passionné par la mode.

Mansioni

• Créer un plan éditorial organique basé sur les priorités et campagnes retail.
• Développer une stratégie de médias sociaux par canal à l'échelle mondiale.
• Assurer un suivi constant des performances.

Conoscenze

Organisée

Stratégique

Sensibilité à la mode

Connaissance des plateformes sociales

Dynamique et curieux

Strumenti

PPT

Excel

Descrizione del lavoro

Founded in 1913 in Italy, the Prada Group was built on a tradition of excellence and with a vision of innovation. Our Iconic Brands include PRADA, Miu Miu, Church’s, Car Shoe and Pasticceria Marchesi and we are currently operating in more than 45 Countries, embracing employees of more than 100 nationalities.

Joining our Company means working in a creative and international environment, with teams of people motivated by curiosity and the quest for excellence. The engine of our success is the importance and value that we place on the talent and passion of our people leading to their own professional growth.

JOB PURPOSE

The role is responsible for directly managing social media strategies and contents on all Miu Miu western social accounts (Instagram, Facebook, X, TikTok, YouTube, Snapchat, Pinterest, Linkedin), supervise and coordinate strategy and contents for all eastern social platforms (Weibo, WeChat, RED, Tencent, Douyin, KakaoTalk, Line, X Japan) in collaboration with Miu Miu local offices.

RESPONSIBILITIES

• Create organic editorial plan and calendar according to retail priorities and campaigns
• Develop social media strategy per channel WW
• Ensure a constant monitoring of performances
• Create and analyze reporting
• Ensure the nature of the contents lead to the expected level of performances
• Coordination of local teams
• Coordination with media teams or social paid strategies
• Coordination with communication teams, retail, style office, external art directors and consultants

KNOWLEDGE AND SKILLS

Minimum 3 years’ experience in a similar role

Very well structured and organized, precise, strategic mindset

Good sensibility towards fashion, both in terms of photo and video

Very good knowledge of all social media platforms both west and east

Very good with PPT, Excel

Curious, passionate, and dynamic

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