Senior Sales Manager (m / f / d)

Bertelsmann; Cusano Milanino; In loco; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A leading media company is seeking a Sales Manager for Agency Business Development in Milan. The role involves developing client relationships, analyzing strategies, and supporting digital media initiatives. Candidates should have 5+ years of experience, a strong agency network, and be fluent in English and Italian.

Competenze

• At least 5 years of experience in Sales, specializing in Agency Business Development.
• Experience in media agency or broadcast media preferred.
• Fluent in English and Italian; additional languages are a plus.

Mansioni

• Responsible for the sales activity of the assigned portfolio.
• Build and maintain relationships with clients and media agencies, focusing on Digital.
• Analyze clients' media and communication strategies and provide consultancy.

Conoscenze

Sales

Digital Media

Client Relationship Management

Market Analysis

Agency Business Development

Presentation Skills

Team Spirit

Programmatic Buying

Descrizione del lavoro

Your tasks

• You will be responsible for the sales activity of the assigned portfolio, developing existing clients and scouting new business pipelines.
• Build and maintain relationships with clients and media agencies, focusing on Digital, especially Connected TV, while supporting cross-media opportunities across TV, Radio, Print, and other platforms.
• Plan and prioritize personal sales activities and prospect new business to achieve targets.
• Analyze clients' media and communication strategies and provide consultancy.
• Develop business by acquiring new clients, cross- and upselling within the existing portfolio, and promoting new media opportunities.
• Monitor market and competitor activities, and report relevant insights to management.
• Influence strategic development, especially with agencies, based on industry knowledge.
• Nurture strong relationships with publishers and editors.
• Organize and manage industry events nationally and internationally.
• Maintain an international mindset, with a focus on Italy and potential for cross-market meetings abroad.
• Generate innovative sales ideas for our solutions team.
• Prepare regular commercial strategies for developing the client portfolio.

Your profile

• At least 5 years of experience in Sales, specializing in Agency Business Development.
• Experience preferably in a media agency or broadcast media.
• Solid experience in digital media, especially upper and mid-funnel campaigns, with familiarity with VOD, BVOD, and SVOD platforms.
• Understanding of programmatic buying and strong relationships with agency trading desks; experience in CTV is highly valued.
• Strong agency network across various seniority levels, capable of engaging with planners and senior stakeholders.
• Experience with international media environments (TV, radio, digital, print) is preferred.
• Well-structured, with good presentation skills and team spirit.
• Fluent in English and Italian; additional languages are a plus.

Your Team

• You will join the Agency Sales team in Milan, part of an international media company delivering premium video and cross-media solutions across Europe.
• The team develops strategic partnerships with media agencies mainly in Italy, Spain, MENA, Greece, and Turkey.
• Focus on digital media, especially Connected TV, supporting cross-platform activations, working closely with local and global stakeholders.
• The team operates in English and values diversity, collaboration, and a dynamic culture.

About us

• At RTL AdAlliance, we simplify advertising and create value for publishers.
• Our goal is to connect premium content publishers with brands and audiences across Europe.
• We represent top video publishers like RTL, M6, ITV, and Activision Blizzard, with offices in Europe and the US.
• As part of RTL Group, we provide insights, technology, and services to excel in digital and addressable TV advertising.
• Join us to be part of Europe's leading advertising sales house and drive industry innovation.