Senior Marketing Manager

Aspire; Milano; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

A leading education company in Italy seeks a Senior Marketing Manager to lead marketing strategies across schools, designing data-driven campaigns to boost student enrolment and retention. The ideal candidate should have 5-7 years of marketing experience with strong multi-channel expertise, excellent communication skills, and be fluent in both Italian and English. This is a full-time role with a focus on collaboration and stakeholder management.

Competenze

• 5-7 years' experience in a cross-channel marketing position.
• Strong multi-channel marketing expertise across digital, PR, collateral, and social.
• Excellent stakeholder management and communication skills.

Mansioni

• Developing and implementing annual marketing plans to support enrolment goals.
• Managing multi-channel campaigns (digital, print, OOH, PR, social media).
• Overseeing design projects and producing marketing collateral when needed.

Conoscenze

Cross-channel marketing expertise

Stakeholder management

Project management

Fluent in Italian

Fluent in English

Descrizione del lavoro

Join a fast-growing global leader in education with a network of over 100 premium schools worldwide. Backed by leading international investors and recognised for its reputation for excellence, the group is shaping the future of learning through innovation, collaboration, and a strong commitment to people.

As the Senior Marketing Manager, you will lead marketing strategy and execution across schools in Italy. This role offers the chance to design and deliver creative, data-driven campaigns that will have a direct impact on student enrolment and retention, while working at the centre of an international organisation.

The Role:

• Developing and implementing annual marketing plans to support enrolment goals.
• Managing multi-channel campaigns (digital, print, OOH, PR, social media).
• Overseeing design projects and producing marketing collateral when needed.
• Partnering with school leadership and admissions teams to deliver tailored campaigns.
• Monitoring performance, optimising activity, and managing budgets.
• Building strong stakeholder relationships and ensuring brand consistency.
• Build strong stakeholder relationships with the regional CEO and central marketing teams.

The Candidate:

• 5-7 years\' experience in a cross-channel marketing position.
• Strong multi-channel marketing expertise across digital, PR, collateral, and social.
• Excellent stakeholder management and communication skills.
• A hands-on approach, with the ability to manage projects from strategy to execution.
• Sharp commercial awareness, with experience using insights to drive results.
• Fluency in Italian and English is essential.

We Are Aspire Ltd are a Disability Confident Commited employer