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A leading health solutions company seeks a Senior Manager Field Marketing for Italy, Greece, Malta & Cyprus. The role involves driving strategic marketing priorities, collaborating across regions, and managing performance metrics. Candidates should have over 10 years in marketing and strong leadership skills, as well as fluency in Italian and English. The position emphasizes ethical practices and team collaboration, offering a significant impact in the breast health industry.
Join Hologic as a Senior Manager Field Marketing for Italy, Greece, Malta & Cyprus, where you'll drive the long‑term vision and strategic priorities of our Breast and Skeletal Health Solutions portfolio across the region.
You’ll be responsible for developing and executing cohesive market development and marketing strategies, shaping the market, and delivering sustainable year‑on‑year growth. This role involves collaboration with direct teams in Italy and a network of channel partners in Greece, Malta, and Cyprus, as well as cross‑functional alignment with commercial, upstream marketing, and R&D teams. Expect to travel up to 40% and play a central role in monitoring, reporting, and driving regional performance and portfolio growth initiatives. You will act as the regional voice, influencing key customer groups, governments, and opinion leaders, and contribute to the development of a 5‑year strategic plan for the region.
Education & Experience: A four‑year university degree is required, with advanced degrees and certifications preferred. You should bring at least 10 years of international/European marketing or combined sales and marketing experience, with 5+ years in marketing management or strategic marketing, ideally in the medical device/technology sector. Experience in both direct and indirect markets is essential.
Skills & Expertise: Strong business acumen, proficiency in market data analysis, and the ability to adjust strategies to meet competitive and regulatory changes. You’ll need to demonstrate success in stakeholder management, team development, and cross‑functional collaboration. Technical skills in Microsoft Office Suite, SalesForce CRM, and Oracle ERP are expected, alongside knowledge of digital and account‑based marketing.
Personal Qualities: Ambitious, action‑oriented, and accountable, you’ll lead by example in setting objectives and managing performance. Excellent communication skills in Italian and English (additional regional languages are a plus) are vital, alongside cultural sensitivity and adaptability. You must be resilient, able to thrive in a dynamic environment, and possess unquestionable ethics and integrity.
Strategic Leadership: Proven experience in strategic planning, portfolio management, and execution. Ability to drive and manage event strategies, budgets, and performance tracking, while fostering team unity and a positive, energetic culture.
At Hologic, you’ll be part of a passionate team dedicated to advancing health solutions and making a meaningful impact in the breast health industry. We foster a collaborative environment where strategic thinking, innovation, and professional growth are valued. You’ll have the opportunity to shape regional marketing strategy, influence market development, and drive change across multiple countries. Our commitment to ethics, learning, and self‑awareness ensures a supportive and rewarding workplace where your contributions matter.