Senior Growth Marketing Manager - Musixmatch Pro

Buscojobs; Umbria; In loco; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A leading music technology firm located in Italy, Umbria, seeks a Senior Growth Marketing Manager to lead growth initiatives for Musixmatch Pro. The ideal candidate will develop innovative marketing strategies aimed at user acquisition and retention, collaborate closely with cross-functional teams, and optimize customer journeys. Strong analytical skills and a passion for digital products are essential. The role offers top-tier technology and an annual company-wide retreat.

Servizi

Top-tier technology and equipment

Annual company-wide retreat

Competenze

• Proven experience in Marketing, Data, or Product Management.
• Expertise in analyzing and optimizing marketing initiatives.
• Deep understanding of testing methodologies and data visualization.

Mansioni

• Develop and manage marketing initiatives focused on user acquisition.
• Set and ensure achievement of KPIs for growth metrics.
• Analyze trends and provide actionable insights for marketing strategies.

Conoscenze

Passion for digital products

Strong analytical skills

Experience in Marketing

Data-driven approach

Collaborative mindset

Formazione

STEM degree or similar qualification

Descrizione del lavoro

Musixmatch is the leading music metadata company, featuring the world's largest lyrics catalog and a community of over 80M contributors. Musixmatch is the trusted global partner of companies like Spotify, Apple, Amazon Music, Meta, Google, MTV, Shazam, Vevo, Tidal, Snapchat, and has a partnership with more than 100,000 music publishers including Sony / Music Publishing, Universal Music Publishing, Warner / Chappell, Kobalt, BMG Rights, and the Harry Fox Agency.

With Musixmatch Pro, we empower music professionals – from songwriters and artists to producers, representatives, and managers – to maximize their songs' reach by distributing lyrics and music metadata across streaming platforms and social media, and by providing tools for creating videos and engaging visual assets to connect with fans. Over 1.5 million artists have signed up for Musixmatch Pro in just one year, and we are rapidly expanding its offerings. We are looking for passionate individuals to help make this service essential for the music industry.

Join a team of creative, collaborative, and tech-savvy professionals who thrive in a fast-paced, international environment and love taking on new challenges.

Position:

Senior Growth Marketing Manager — responsible for all growth marketing initiatives for Musixmatch Pro. You will drive growth strategy by developing innovative approaches to improve the customer journey and business metrics, focusing on attracting new users, retaining existing ones, and increasing customer lifetime value.

You will create and oversee marketing programs aimed at user acquisition, activation, retention, and feature adoption, as well as exploring new marketing channels to foster growth throughout the customer lifecycle.

Collaborating closely with engineers, developers, analysts, product managers, and designers, you will optimize the customer journey, identify growth opportunities, and develop a robust marketing growth model.

What you will do:

• Develop and manage marketing initiatives focused on user acquisition, activation, and retention (e.g., campaigns, referral programs, content marketing).
• Set and ensure achievement of KPIs related to growth metrics such as activation, acquisition, conversion, retention, referrals, and revenue.
• Track key metrics, analyze trends, and provide actionable insights to refine marketing strategies.
• Identify new revenue opportunities and the most effective outreach channels.
• Apply behavioral psychology techniques to improve conversion rates and boost sales.
• Monitor and evaluate the impact of growth initiatives and metrics optimization efforts.
• Work with leadership to implement growth plans swiftly and effectively.

Requirements:

• Passion for digital products, quality, and customer service.
• Proven experience in Marketing, Data, or Product Management, collaborating with Growth, Engineering, and Product teams.
• Strong analytical skills with a data-driven approach, ideally with a STEM degree or similar qualification.
• Expertise in analyzing and optimizing marketing and growth initiatives through quantitative methods.
• Deep understanding of testing methodologies (A/B, multivariate, usability, incrementality) and data visualization techniques.
• A proactive, collaborative mindset, capable of thriving independently and within a team.

What we offer:

• Top-tier technology and equipment
• Annual company-wide retreat

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