A leading beverage company in Rome is seeking a Senior Brand Manager to drive brand growth for Raffo. You will develop comprehensive marketing strategies and lead cross-functional teams to enhance brand performance. Candidates should have 6+ years of experience in FMCG marketing and a Master's degree. The role offers a permanent contract with flexible working arrangements and the opportunity to contribute to impactful projects.
Qualifications
At least 6 years of experience in Marketing in FMCG companies.
Strong analytical and numerical skills.
Proven track record in portfolio architecture and P&L management.
Responsibilities
Develop and execute a long-term brand strategy.
Lead the 360° marketing plan including digital and social media.
Drive new product development from ideation to launch.
Skills
Data analysis
Interpersonal skills
Brand strategy
Project management
Creative mindset
Fluency in Italian
Fluency in English
Education
Master's Degree in Economics, Business Management, Marketing or Communications
Job description
A leading beverage company in Rome is seeking a Senior Brand Manager to drive brand growth for Raffo. You will develop comprehensive marketing strategies and lead cross-functional teams to enhance brand performance. Candidates should have 6+ years of experience in FMCG marketing and a Master's degree. The role offers a permanent contract with flexible working arrangements and the opportunity to contribute to impactful projects.