Regional Marketing Manager (Southern Europe) – VAF 331

Groupe ProductLife; Lucca; In loco; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A leading global marketing agency is seeking a Regional Marketing Manager for Southern Europe in Italy. You will execute localized marketing strategies, manage digital campaigns, and enhance brand engagement. The ideal candidate has a minimum of 5 years' experience, strong communication skills, and proficiency in English. This role offers an opportunity to make a significant impact on marketing efforts in the region.

Competenze

• Minimum 5 years of relevant experience.
• Ability to work effectively in a cross-functional environment.
• Proficiency in English for effective communication.

Mansioni

• Develop and implement digital marketing campaigns across various platforms.
• Manage regional social media channels and create engaging content.
• Coordinate event logistics with global teams.
• Develop analytics to monitor marketing effectiveness.

Conoscenze

Interpersonal skills

Communication skills

Writing skills

Editing skills

Proofreading skills

Collaboration

Analytical mindset

Strumenti

Pardot

Descrizione del lavoro

Regional Marketing Manager (Southern Europe) – VAF 331

Italy

Other

Permanent contract

ProductLife Group is seeking a Regional Marketing Manager (Southern Europe) in Italy to join our Global Marketing team.

Role:

As a Regional Marketing Manager, you will be responsible for executing localized marketing strategies that align with global objectives. You will collaborate closely with sales, sales operations, and global marketing teams to enhance brand awareness, customer engagement, and revenue growth in your region.

Key Responsibilities:

1. Strategic Campaign Execution: Develop and implement digital marketing campaigns across social media, email, and advertising platforms. Analyze and report on campaign performance metrics regularly.
2. Social Media Management: Manage regional social media channels, create engaging content, and respond to audience interactions to strengthen brand presence.
3. Marketing Technology Expertise: Act as a super user for marketing platforms such as Pardot, managing email campaigns, website updates, and analytics. Lead the use and optimization of tools for webinars and oversee all webinar activities.
4. Event Support & Management: Coordinate event logistics with the global events team, serve as a point of contact for internal teams and event organizers, and provide on-site support as needed.
5. Marketing Analytics & Reporting: Develop analytics to monitor and measure marketing effectiveness across channels, including website engagement, digital ads, events, newsletters, and social media. Use insights to improve strategies continuously.
6. Content Management: Ensure all marketing content is current and consistent across local channels. Maintain detailed tracking and calendars for marketing activities to improve planning and coordination.

Required Skills:

• Minimum 5 years of relevant experience.
• Excellent interpersonal and communication skills, with the ability to work effectively in a cross-functional environment.
• Strong writing, editing, and proofreading skills.
• Ability to collaborate with partners in an international setting.
• Proficiency in English for effective communication.

This job posting is active and currently accepting applications.