Regional Marketing Manager (Southern Europe) – VAF 331

Groupe ProductLife; Firenze; In loco; EUR 60.000 - 80.000; Tempo pieno

Descrizione del lavoro

A global marketing company is seeking a Regional Marketing Manager to execute localized marketing strategies in Italy. The role involves driving brand awareness and customer engagement across Southern Europe. Responsibilities include managing digital marketing campaigns, overseeing social media, and coordinating events. Ideal candidates will have over 5 years of experience in a similar role with strong communication skills. This is a permanent contract position.

Competenze

• 5+ years of relevant experience.
• Strong interpersonal and communication skills, effective in cross-functional teams.
• Proficiency in English communication.

Mansioni

• Develop and execute digital marketing campaigns across various platforms.
• Oversee regional social media channels and create engaging content.
• Coordinate event logistics with the global events team.

Conoscenze

Interpersonal skills

Communication skills

Writing skills

Editing skills

Analytical skills

Content management

Descrizione del lavoro

Regional Marketing Manager (Southern Europe) – VAF 331

Italy

Other

Permanent contract

ProductLife Group is seeking a Regional Marketing Manager (Southern Europe) in Italy to join our Global Marketing team.

Role:

The Regional Marketing Manager will execute localized marketing strategies aligned with global objectives. Collaborating closely with sales, sales operations, and global marketing teams, you will drive brand awareness, customer engagement, and revenue growth in your designated region.

Key Responsibilities:

1. Strategic Campaign Execution: Develop and execute digital marketing campaigns across social media, email, and advertising platforms. Analyze and report on campaign success metrics regularly.
2. Social Media Management: Oversee regional social media channels, create engaging content, and respond to audience interactions to boost brand presence.
3. Marketing Technology Expertise: Act as a super user for marketing platforms such as Pardot, managing email campaigns, website updates, and analytics. Lead the use and optimization of tools for webinars and manage all webinar-related activities.
4. Event Support & Management: Coordinate event logistics with the global events team, serve as a point of contact, and provide on-site support as needed.
5. Marketing Analytics & Reporting: Develop analytics to measure marketing effectiveness across channels, including website, digital ads, events, newsletters, and social media. Use insights for continuous improvement.
6. Content Management: Ensure all marketing content is current and consistent across channels. Maintain detailed tracking and calendars for all activities to improve planning and coordination.

Required Skills:

• 5+ years of relevant experience
• Strong interpersonal and communication skills, effective in cross-functional teams
• Excellent writing, editing, and proofreading skills
• Ability to work effectively with international partners
• Proficiency in English communication

This job posting is active and available.