Programmatic Solutions Consultant , Amazon Ads Global Sales

Experteer Italy; Zona Omogenea Milano Nord; In loco; EUR 40.000 - 80.000; Tempo pieno

Descrizione del lavoro

An established industry player is seeking a Programmatic Solutions Consultant to join their dynamic team in Milan. This role involves managing relationships with programmatic trading desks, offering expert guidance on digital advertising strategies, and driving customer success through tailored support and training. You will leverage your expertise in programmatic technologies to help clients achieve their business goals while collaborating with cross-functional teams to enhance product offerings. If you are passionate about digital advertising and thrive in a client-facing environment, this opportunity is perfect for you.

Competenze

• Experience in digital advertising and client-facing roles is essential.
• Technical expertise in programmatic advertising technologies is required.

Mansioni

• Manage relationships with programmatic trading desk managers.
• Provide onboarding, support, and training for customers.
• Analyze data to identify improvements and recommendations.

Conoscenze

Digital Advertising

Client-facing Roles

Programmatic Advertising Technologies

Data Analysis

B2B Communication

Professional Communication in English

Professional Communication in Italian

Formazione

Bachelor's Degree in Marketing

Equivalent Experience

Strumenti

DSP

RTB

Ad Verification

Ad Tracking

Machine Learning Optimization

Descrizione del lavoro

DESCRIPTION
Amazon Ads is dedicated to driving measurable outcomes for brand advertisers, agencies, authors, and entrepreneurs. Our ad solutions - including sponsored, display, video, and custom ads - leverage Amazon's innovations and insights to find, attract, and engage intended audiences throughout their daily journeys. With a range of flexible pricing and buying models, including self-service, managed service, and programmatic ad buying, these solutions help businesses build brand awareness, increase product sales, and more. Our programmatic advertising platform, the Amazon Demand Side Platform (DSP), is becoming increasingly popular with major advertisers and agencies worldwide. We believe we understand display advertising better than anybody else and want to turn it into a science of its own that all users can leverage for their programmatic advertising.
Our Amazon DSP team is looking for a Programmatic Solutions Consultant to join Amazon Ads growing team based in Milan.
As a Programmatic Solutions Consultant, you will manage the end-to-end experience of our enterprise customer, known as programmatic trading desks. You will drive success by developing customer expertise in our programmatic advertising DSP. The Programmatic Solutions Consultant has experience in advertising technology and the programmatic advertising domain, leveraging this expertise to help our customers meet and exceed their business objectives. In this customer-facing role, you will work closely with programmatic traders at agencies/advertisers, as well as Amazon Ads internal sales, product, and support teams to address customer needs.
Key job responsibilities

1. Owning the relationship with programmatic trading desk managers, engaging with multiple customer organizational levels to understand business objectives
2. Providing services such as onboarding, trade desk support plans, feature training, continuous product usage consultation, and industry best practices
3. Analyzing and interpreting data to identify improvement areas, root causes, and formulate enablement and adoption recommendations
4. Driving the evolution of Amazon DSP by assisting customers with product beta participation, capturing customer feedback, and collaborating closely with cross-functional Amazon teams (Product Management, Engineering, Analytics, and Specialists)
5. Defining and improving processes and tools for the Programmatic Solutions Consultant team to better serve customers

BASIC QUALIFICATIONS

1. Experience in digital advertising and client-facing roles
2. Experience with annual brand and media planning
3. Experience (technical and operational) with multiple domain areas of programmatic advertising technologies (DSP, RTB, bid shading, machine learning optimization, ad verification, ad tracking, ad attribution, etc.)
4. Bachelor's degree in marketing, communications, or equivalent experience
5. Experience owning relationships with programmatic decision makers
6. Ability to effectively present to and confidently communicate with business-to-business (B2B) customers, including facilitating onboarding and training, or presenting plans to customer leadership (e.g. Head of Programmatic at an agency or advertiser)
7. High level of professional communication in English & Italian is mandatory

PREFERRED QUALIFICATIONS

1. Experience in e-commerce or online advertising
2. Experience in omni-channel marketing, search engine marketing or search engine optimization
3. Experience in digital analytics and/or DMP, CDP
4. Vertical specialization (e.g. in entertainment, automotive, etc.) within programmatic advertising
5. Proficient oral and written communication skills with ability to establish credibility with technical and non-technical business owners.
6. Organizational skills including prioritizing, scheduling, time management, and meeting deadlines
7. Other languages valued: French

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