Product Marketing Specialist

ABB; Sesto San Giovanni; In loco; EUR 40.000 - 70.000; Tempo pieno

Descrizione del lavoro

Join ABB as a Product Marketing specialist, where you will play a crucial role in implementing product strategies and supporting sales for Electrification Products. We're looking for someone with a strong background in business engineering or economics, as well as experience in product marketing. You'll leverage modern marketing opportunities to generate leads and provide technical support to customers. If you're proactive and thrive in teamwork, apply now to contribute to ABB's mission of achieving a more productive, sustainable future.

Competenze

• 5+ years of experience as a Product Marketing specialist, Project Manager, or similar.
• Proficiency in English and Italian, both written and spoken.
• Operative knowledge of web analytics tools.

Mansioni

• Implement product strategies and launches for Electrification Products.
• Support Sales organization in driving sales and services of respective products/solutions.
• Collaborate closely with Marketing and Communication teams.

Conoscenze

Analytical skills

Problem-solving

Teamwork

Proactive attitude

Data management

Formazione

Degree in business engineering or economics

Master's degree in electronic or electrical engineering

Strumenti

Web analytics tools

Descrizione del lavoro

Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity, and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.

Responsibilities

1. This position reports to
2. Understand and study the products to be the referral and trusted point of contact for the local sales organization as a skilled product expert
3. Implement local product strategies and launches for our Electrification Products to meet business team objectives and align with global product strategy
4. Deploy Solution new approach in line with Division perspective
5. Implement all marketing activities and support Sales organization in driving sales and services of respective products/solutions
6. Listen to and understand existing customer and market needs by visiting customers and supporting them to implement ABB’s products/solutions
7. Leverage digital and modern marketing opportunities and plans to generate new leads and business opportunities
8. Work closely with Marketing and Communication teams for activities related to the market segment, create marketing documentation, and support customers from a technical perspective

Background

1. Degree in business engineering or economics; a master's degree in electronic or electrical engineering is preferred
2. 5+ years of experience as a Product Marketing specialist, Project Manager, or similar role preferred
3. Operative knowledge of web analytics tools
4. Good analytical and data management skills
5. Proficiency in English and Italian, both written and spoken
6. Proactive attitude, teamwork skills, problem-solving abilities, and result orientation

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