Product Marketing Specialist

MainStreaming; Milano; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

A leading media technology company in Milano is seeking a passionate Product Marketing Specialist to support their go-to-market strategy for their Intelligent Media Delivery Platform. Responsibilities include technical writing, content creation, and collaboration with sales and R&D teams. The ideal candidate has a technical background, strong communication abilities, and thrives in a fast-paced environment.

Competenze

• Strong communication skills and ability to craft narratives around R&D workflows.
• Proficiency in technical content creation and sales content development.
• Ability to adapt in a fast-paced environment.

Mansioni

• Develop technical content marketing materials that communicate the product's value.
• Create engaging content for sales and customers.
• Lead innovation and go-to-market strategies.

Conoscenze

Technical writing

Copywriting

Communication

SaaS B2B knowledge

Formazione

Bachelor's degree in a technical field

Descrizione del lavoro

MainStreaming is an intelligent media delivery company that empowers enterprises, media, and gaming companies to ensure the best Quality of Experience for their audiences through its revolutionary AI-powered technology.

It optimizes the viewing experience with its Intelligent Media Delivery Platform (iMDP), the first platform designed to guarantee full governance over the streaming process, the highest Quality of Service, and the best Return on Investment.

Product Marketing Specialist

As part of MainStreaming's Marketing team, you'll work closely with our Product Team, supporting the Sales team in defining and executing the go-to-market strategy for our Intelligent Media Delivery Platform. Your main responsibilities will include technical writing, specifications, and content creation.

The Product Marketing Specialist will report directly to the Marketing Manager and serve as the point of contact between the customer and the product development team. You must understand customer needs and collaborate with R&D to develop solutions that increase the adoption of our streaming solutions.

Key Responsibilities

• Develop technical content marketing materials that clearly communicate our product's value and innovations.
• Create engaging content for sales, prospects, and customers with compelling narratives.
• Lead MainStreaming's innovation and go-to-market strategies.
• Assist in defining product positioning relative to competitors, customer expectations, and growth opportunities.
• Collaborate with sales and product management to align product investments with customer needs.
• Monitor market developments, customer behavior, and competitors' activities, providing insights to R&D.

What We're Looking for

• Passion for the product and interest in innovation and technology.
• Strong communication skills and ability to craft narratives around R&D workflows, products, and case studies.
• Proactivity and ability to work independently while collaborating with an international team.
• Eagerness to learn and adapt in a fast-paced environment.
• Teamwork orientation, valuing collaboration and mutual growth.
• High proficiency in English (C2 certification required).

Skills

• Bachelor's degree in a technical field or proven technical experience in media or telecom.
• Solid knowledge of IT-network industry, ideally in SaaS B2B.
• Excellent copywriting, editing, and communication skills in English.
• Experience in creating sales content and using tools for competitive advantage.
• Ability to understand complex technical concepts and communicate them effectively to diverse audiences.
• Ability to thrive in a fast-paced, global environment.

In MainStreaming, you'll be part of a dynamic, flexible, young, and international environment that values innovation, out-of-the-box thinking, and employee well-being. We are committed to making the world a better place.

MainStreaming is an equal opportunity employer and values diversity. We do not discriminate based on race, religion, color, nationality, gender, sexual orientation, age, marital status, or disability.