Product Marketing Manager - Italian Market

Qonto; Milano; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

A leading financial technology company is looking for a Product Marketing Manager for the Italian market. In this role, you will conduct market research, define value propositions, and work closely with various internal teams to drive product adoption and customer education. Ideal candidates have a strong marketing background, knowledge of the Italian market, and a passion for understanding customer needs.

Competenze

• Strong background in marketing or sales.
• Knowledge of the Italian market is essential.

Mansioni

• Conduct research and gather market insights.
• Define value proposition and messaging.
• Educate Growth, Sales, and Customer Success teams.

Conoscenze

B2B product marketing management

Customer obsession

Descrizione del lavoro

You can find out more about the

• here.
• Our beliefs
• Our goal at Qonto is to create a warm and welcoming environment where individuals from all walks of life can truly thrive. We've gone above and beyond to ensure that every applicant is evaluated solely based on their skills and potential, rather than their gender, ethnicity, age, (dis)ability, or any other irrelevant factor. Our team consists of 49% international individuals, with 44% women and 20% parents. With this diversity, we are a powerful force! Join us in our mission to build a workplace that celebrates diversity and embraces individuality. Discover the steps we took to create a discrimination-free hiring process.

As a

• Product Marketing Manager
• you ensure that our product provides maximum value to our users. You are enthusiastic about building an innovative suite of products helping freelancers and SMBs more effectively manage their finances so they can focus on the most important, running their business.
• As a Product Marketing Manager - Italian Market at Qonto, you will
• Get to know our user's
• needs and preferences by
• conducting research
• as well as gathering market insights in close collaboration with product managers, designers, and local stakeholders.
• Leverage these insights to
• define the value proposition and messaging
• for all our segments and targets.
• Define the most effective
• focused on effective customer education, product adoption, and acquisition.
• internally by educating Growth, Sales, and Customer Success teams.
• Measure impact
• and deep dive into business and adoption analytics to develop data-driven long-term strategies.
• Be a
• local ambassador in the Italian market.
• You will work on both local and global launches, acting as the local ambassador for our Italian customers and prospects, ensuring that our positioning and communication resonate locally.
• What you can expect
• You will benefit from Qonto's strong product focus in a very international environment. You will be at the
• crossroads between the product and growth teams
• You will collaborate with experienced Product Managers, UX copywriters, product designers, and brand designers, who are all passionate and skilled at solving our customers' pain points while driving revenue.
• You will work closely with the local teams and have an impact on making Qonto grow in the Italian market.

Your future Head of Product Marketing will be Theresa

• Her Background?
• Theresa’s experience spans multiple countries (Austria, UK, Ireland, US, France) and roles - always having the customer at the center - starting in analytics, via marketing and branding to sales and eventually product.
• What does she bring to the team?
• Given her customer-centric, international experience working on products at both LinkedIn and WeWork, Theresa brings a wealth of knowledge when it comes to ideating, building, and selling products at scale. With 10 years of experience in ultra cross-functional roles, she’s a master stakeholder manager, knowing how to pitch products internally to get the support needed to successfully launch great products and tell captivating stories. She’s very passionate about her team and a huge fan of continuous learning constantly pushing individuals to grow and progress.
• About You
• Experience
• You have a strong background in marketing, or sales and knowledge of the Italian market. B2B product marketing management knowledge is a must-have
• Customer Obsessed