PRODUCT MARKETING MANAGER

EDGE - A Division of EuroSearch Consultants; Monza; Ibrido; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A leading medical diagnostics company is seeking a Product Marketing Manager to drive product innovation and market growth. The role involves analyzing market trends, collaborating with R&D for product development, and managing the lifecycle of laboratory instruments. Ideal candidates should have a strong background in B2B marketing within the medical device sector and excellent communication skills for cross-functional collaboration.

Competenze

• 5 years experience in international B2B product marketing in medical device or laboratory equipment.
• Solid understanding of medical regulations and standards (MDR, FDA, ISO 13485).
• Experience with laboratory instruments (e.g., analyzers, pipettes).

Mansioni

• Analyze market trends and customer needs to drive product innovation.
• Oversee product lifecycle and collaborate on product positioning.
• Support sales with effective product messaging and demand generation strategies.

Conoscenze

Analytical skills

Market research

Communication skills

Project management

Product messaging

Formazione

Scientific, Technical or Marketing Degree

Descrizione del lavoro

Eurosearch Consultants, on behalf of a leading company in the field of medical diagnostics , is searching for a :

PRODUCT MARKETING MANAGER

Responsibilities :

• Analyze market trends, customer needs, and competitor activity to identify opportunities for product innovation or expansion
• Collaborate with R&D to translate market requirements into product specifications and development plans
• Oversee the lifecycle of existing products, proposing updates, enhancements, or discontinuation when necessary
• Collaborate with cross-functional teams to define product positioning and messaging

Key Account Management support :

• Contribute to selling process (pipeline of opportunities)
• Create and manage programs to generate demand
• Communicate the proposition to Sales (i.e. why customers should buy)

Preferred Qualifications :

• Direct experience with laboratory instruments (e.g., analyzers, pipettes, centrifuges, automation platforms)
• Knowledge of product validation and certification processes

Requirements :

• Scientific, Technical or Marketing Degree
• 5 years experience in international B2B product marketing in the medical device or laboratory equipment industry
• Solid understanding of relevant medical regulations and standards (e.g., MDR, FDA, ISO 13485, IVDR if applicable)
• Strong analytical skills and proven ability to manage complex projects across functions
• Experience in market research and analysis
• Expertise in creating compelling product messaging
• Excellent communication and presentation skills
• Willing to travel on business (availability for one week abroad every two months is required)

Place of work : Milan + 1–2 days of remote work per week

RIF : PMM / AR

Eurosearch Consultants, in charge of the recruiting process, guarantees maximum confidentiality and equal employment opportunity to both genders (L. 903 / 77).