Product Marketing Manager

Beefree; Cagliari; Remoto; EUR 46.000 - 55.000; Tempo pieno

Descrizione del lavoro

Beefree is searching for a Senior Product Marketing Manager to spearhead the go-to-market strategy for their SDK product. This role demands a strong communicator and strategic thinker, capable of collaborating across teams to deliver compelling narratives that resonate with technical audiences. Join a fully remote team dedicated to democratizing digital asset design and make a significant impact on product engagement.

Servizi

Competitive salary & incentives

Remote flexibility

30€ internet stipend

Supplementary Pension with company match

Standardized time-off options including Sabbatical

Competenze

• Experience bringing SaaS products to market.
• Familiarity with technical products (APIs, SDKs).
• Outstanding written and oral communication skills.

Mansioni

• Lead the go-to-market strategy for the Beefree SDK.
• Craft clear messaging and positioning for product launches.
• Measure and optimize GTM impact using customer insights.

Conoscenze

Collaboration

Project Management

Technical Communication

Marketing Strategy

Descrizione del lavoro

Beefree is seeking a Senior Product Marketing Manager, SDK & Developer Tools to drive engagement with our SDK and developer community.

Location :

Remote (Italy or elsewhere in the EU)

Type : Full-time, Remote

Salary Range :

46.000 - 55.000€ for Italy or Southern Europe (with potential adjustments for other geolocations)

Right now, we are set up to hire folks in Italy, but we’re working on expanding this list. So please apply if you’re anywhere in Europe / the UK. As a fully remote company, we are unable to offer visa sponsorship at this time.

About Beefree

• At Beefree, our hive buzzes with the spirit of invention, a profound curiosity, and a down-to-earth approach. We're not just any SaaS company;

we're a place where creativity meets technology to empower businesses, creators, and individuals in digital communications.

Our mission? To offer intuitive, impactful tools that help ideas take flight, supported by unparalleled customer service and content that uplifts and inspires.

We're a fully remote team that values doing things a bit differently. Transparency is our mantra :

we openly share the highs and lows of our journey. Born in Italy, our diverse team stretches from Europe to the US, blending the best of both worlds. Shared values unite our collective from different walks of life with one mission :

democratizing the design of complex digital assets like emails and landing pages.

You can read more about Beefree and our unique culture here.

We’re looking for an experienced, tech-savvy PMM to support one of our core products, the Beefree SDK. The Beefree SDK is our embeddable drag-and-drop content editor that is already part of hundreds of SaaS applications today–and we’re hoping that you can help us expand our footprint even further.

About the role

We’re looking for a strategic, curious, and highly collaborative Product Marketing Manager to lead the go-to-market strategy for our SDK product. You’ll sit at the intersection of Product, Marketing, and Sales — shaping messaging, driving launches, and connecting the dots between what we build and the value our customers experience.

The right candidate is an entrepreneurial PMM generalist with a passion for communicating with technical audiences (think developers, product owners, and technical leadership) and earning their trust. This role goes beyond ticking boxes on a launch checklist. You’ll shape the bigger story–how our features work together to solve real problems, how we’re different from the market, and why that matters to the people we serve–and help our customer-facing teams articulate that story with confidence.

In your role, you’ll :

• Become a subject matter expert on the Beefree SDK, the market, and our customers , grounding your work in customer insights, competitor awareness, and deep product understanding. You know how to make those insights available and usable across the organization.
• Craft clear, differentiated messaging and positioning for the Beefree SDK. Beyond product launches, you'll own the bigger story. You know how to connect the dots and show how individual features ladder up into something bigger. You can tell a clear, compelling narrative about the value we deliver and why it matters to our audience.
• Lead product launches by developing thoughtful go-to-market plans that align Product, Engineering, Sales, and Marketing — and ensure readiness across all customer-facing teams. On the technical side, you’ll work closely with product and engineering to coordinate releases and rollout approaches. On the customer-facing side, you’ll work with sales, success, and marketing to shape how we position new offerings, plan enablement, and bring launches to life.
• Partner with our Developer Advocate to co-create technical stories, identify pain points from the dev community, and produce content that resonates with technical audiences. You will also work closely with Sales and Success to build enablement assets like customer stories, competitor comparisons, or other assets they need to be successful.
• Measure and optimize GTM impact by collaborating with Product and customer-facing teams to track adoption and understand what resonates with our audience—and use those insights to refine messaging, roadmap alignment, and campaign effectiveness.

You’ll likely work on things like :

• Messaging frameworks and value prop docs
• GTM and launch briefs
• Internal product education and training materials
• Release notes
• Landing pages and technical solution overviews
• Competitor comparisons
• Customer-facing content in partnership with DevRel and Marketing (e.G. webinars, product demos, email campaigns, or customer stories)

Why you’re a great fit :

• You have experience bringing SaaS products to market and can apply that expertise to help us grow.
• Comfort with technical products and audiences :

Maybe you’ve worked on a technical product (like APIs, SDKs, developer platforms, integrations, or infrastructure tools), picked up technical skills in another role, or you’re just endlessly curious and ready to learn. Whatever your path, you’re excited—not intimidated—by the idea of diving deep into a technical product and translating its value in a way that resonates with a technical audience.

• You thrive at the intersection of teams :

This role spans development, product, marketing, sales, customer support, and just about everyone else—so exceptional collaboration skills are essential. You’ll connect the dots between humans and teams, translating needs across functions with clarity and empathy.

• You have strong project management skills :

You’ll be juggling multiple complex projects and tasks—product launches, campaigns, research—and wrangling contributions from across the org to bring them to life. You know how to prioritize and are skilled in keeping things on track, on time, and anchored to purpose.

• You’re a great communicator :

You have outstanding written and oral communication skills, are a skilled copywriter and proofreader, and aren't afraid of speaking to customers or prospects, for example in a webinar. You’re either a native English speaker or have mastered the English language to a degree that most people can’t tell that you’re not (C1-C2 CEFR level—although we don’t require a certification.)

Bonus points (not required but nice to have) :

• You’ve marketed to developers or built campaigns aimed at technical users.
• You have experience in the MarTech space—especially with email or content creation platforms.

This job description covers a wide range of skills and experiences, and we don’t expect anyone to check every single box. If it sparks your interest, please apply — we’d love to hear from you

Perks of joining the hive :

For All Locations

• Your choice of equipment :

Choose between a PC or Mac laptop, plus monitor and accessories.

• Competitive salary & incentives :

Tailored to your experience and location, with incentives to reward your impact.

• Remote flexibility :

Work from various locations with flexibility that fits your lifestyle.

• Recharge time :

Take at least three weeks of vacation per year to recharge.

• REST Program :

Standardized time-off options, including Parental, Caregiving, Sick, Sabbatical, Bereavement, and Volunteering Leave, promoting work-life balance and inclusivity.

Join us for annual retreats, 2025 took place in sunny Southern Spain.

Access industry-leading resources, tools, and events for growth and development.

For Italy-Based Hires

• Internet stipend :

30 / month

Comprehensive coverage for you and your family

• Supplementary Pension :

Amundi plan with company match

Some benefits vary by location. Our team will answer specific questions during the hiring process.

How to apply :

You can apply via one click here on LinkedIn, but we would also love to learn a little more about you. So please reply to the following three questions (a brief paragraph or two is totally fine–there’s no need to write an essay!) and email your responses to our recruiter Ajola ( ).

• What excites you about marketing to developers or technical audiences?
• You can share a past experience, a personal perspective, or simply what draws you to this kind of work.
• Which brand or product do you admire for their product marketing–and why ?
• What makes their approach stand out to you?
• Balancing launches and big-picture messaging can be tricky.
• It's easy for PMMs to get tied up in launching individual features, leaving less time (and mental space!) to focus on overarching messaging work. Have you experienced this challenge before? How did you manage it?

Growens is an equal opportunity employer and values diversity. We do not discriminate on the basis of ethnicity, gender, ancestry, color, religion, sex, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, or any other basis protected by law.