Product Manager - Transplant

Werfen; Milano; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

Una leading company nel settore degli in vitro diagnostics ricerca un Marketing Manager per gestire la strategia di prodotto e supportare le vendite. La posizione richiede laurea in scienze, esperienza nel settore e competenze in marketing strategico. Responsabilità includono la gestione delle attività di promozione e formazione per il personale, con viaggi fino al 50% del tempo.

Competenze

• Almeno 2 anni di esperienza in un ruolo simile, preferibilmente nel settore degli in vitro diagnostics.
• Conoscenze scientifiche e tecniche specifiche del settore trapianti.
• Esperienza nelle tecniche di marketing strategico e operativo.

Mansioni

• Responsabile della strategia e posizionamento del prodotto durante il ciclo di vita.
• Supporta il processo di vendita definendo soluzioni tecniche per i clienti.
• Gestisce la formazione del personale e delle attività promozionali dei prodotti.

Conoscenze

Orientamento al cliente

Leadership

Negoziazione

Comunicazione

Pensiero analitico

Formazione

Laurea in discipline scientifiche

Strumenti

SAP

Office

Lingua inglese - livello B2

Descrizione del lavoro

Job Information

Number: WEBIT

Job Function: Marketing

Location: Milano, Italy

About the Position

Position Summary

The main responsible for the product strategy and positioning. Must integrate various company functions under a single strategic goal, aligning them towards the end customer. Supports the sales force to achieve revenue targets by applying specific marketing strategies for pre-sales and post-sales activities. Also develops the clinical value of Werfen solutions in the market through training courses and scientific events involving Key Opinion Leaders at the national level.

Main Responsibilities

• Responsible for the strategy and positioning of a product throughout its lifecycle.
• Supports the sales process by defining the most suitable technical solutions to present to clients.
• Defines projects for tenders and procurement processes.
• Manages training for field personnel and Product Specialists.
• Leads product promotion activities towards clients.
• Collaborates with the Line Manager to understand market needs for product and service development.
• Maintains contact with the relevant Strategic Business Unit.
• Plans and organizes scientific activities to strengthen the image of Werfen solutions as references in patient diagnostic management.
• Participates actively in scientific events and days in the territory.
• Maintains ongoing contact with the sales team to monitor supplies.
• Collects data on competitors and market needs to improve product positioning and penetration.

Networking/Key Relationships

• Internal: Sales, Customer Service, Tender Office, Offers Office, Logistics, Communication, Finance, QA, Administration, HR.
• External: Clients, Opinion Leaders, Agencies, Suppliers.

Minimum Knowledge and Experience Requirements

• Degree in scientific disciplines (Biology, Biotechnology, Biomedical Engineering).
• At least 2 years of experience in a similar role, preferably in in vitro diagnostics sector.
• Additional knowledge: SAP, Office, English - Level B2.

Skills & Capabilities

• Customer and results orientation.
• Teamworking and cooperation.
• Leadership.
• Negotiation skills.
• Communication and listening skills.
• Specific scientific and technical knowledge of the transplant sector.
• Knowledge of the transplant market.
• Strategic and operational marketing techniques.
• Ability to prioritize and plan activities effectively.
• Project management.
• Problem-solving.
• Public speaking.
• Analytical thinking.

Travel Requirements

Up to 50% of the time.

Workplace

Milano