Product Manager - Hair Care

Davines Group | B Corp since 2016; Parma; In loco; EUR 30.000 - 45.000; Tempo pieno

Descrizione del lavoro

A leading beauty company in Italy is seeking a Marketing Professional to join their Haircare Global Marketing Department. The role involves defining business strategies, managing product development, and collaborating with various teams to promote brand and product positioning. Candidates should have 1-2 years of marketing experience and a relevant degree. Fluency in English and basic Italian is necessary. This position offers an inspiring environment focused on sustainability and innovation.

Servizi

Supportive work environment

Focus on sustainability

Opportunities for growth

Competenze

• At least 1-2 years' marketing experience in a similar environment.
• Experience in the Hair Care industry is a plus.
• Basic knowledge of the Italian language.

Mansioni

• Define business plans for new products.
• Create product briefs for design and development.
• Manage product development with cross-functional teams.
• Analyze competitors and customer insights.
• Responsible for brand-related budget management.

Conoscenze

Marketing experience

Understanding of product development

Brand knowledge

Strong communication skills

Relationship management

Fluent in English

Formazione

Bachelor or Master’s degree in Marketing, Economics or related fields

Descrizione del lavoro

Overview

The Davines Group, founded in Parma in 1983, specializes in professional cosmetic products under the brands Davines for haircare and [ comfort zone ] for skincare. Led by Chairman Davide Bollati and CEO Anthony Molet, the Group is headquartered in Parma at the Davines Group Village, alongside which stand the Scientific Garden and EROC - European Regenerative Organic Center - a research center focusing on regenerative organic agriculture stemming from a partnership with the Rodale Institute. The Group became a B corp in 2016, and today has 8 offices, operates in 90 countries, and employs around 900 collaborators globally. Since 2019, both the Italian and US subsidiaries have been Benefit Corporations.

Job Mission

Are you ready to make a meaningful impact? We’re looking for passionate individuals eager to help grow our Haircare Global Marketing Department while upholding our core values of beauty, ethics, and sustainability.

What You Will Do

• Defining the business plan/business potential of each new product/ product family/brand in order to get the approval of the project itself
• Creating specific product briefs for design & development
• Managing the product development, working in close collaboration with all the departments involved
• Support in the definition the Marketing mix of each new product / product family/brand, including the value proposition, the key claims and the price positioning
• Identifying and producing the communication assets essential to promote the right positioning of the brands or products in all the channels, working in close collaboration with COMs
• Responsible for delivering key new product development elements (i.e. label design & content definition, packaging design & quality checks, etc.) and assets (in-salon materials, digital communication materials, sales tools, etc)
• Creating and delivering presentations through impactful techniques
• Managing the brand-related budget
• Analyzing competitors and customer insights
• Analyzing sales forecasts and relevant financials and reporting on product sales
• Understanding of the specific characteristics of the product in terms of formulation, packaging and production through product development projects and on-the-field shadowing

Who You Are

• At least 1/2 years' demonstrable marketing experience in a similar environment
• Experience in the Hair Care industry is a plus
• Bachelor or Master’s degree in Marketing, Economics, or related fields
• Brand awareness - knowledge of brands and the marketing mix
• Knowledge of cross-functional processes in product development
• Experience in New Product Development (NPD) is preferred
• Clear understanding of Go-to-Market processes.
• Ability to coordinate product development processes and engage the relevant internal and external stakeholders with a proactive attitude
• Being fluent in English is a must
• Basic knowledge of the Italian language is required
• Collaborative, team-building, and proactive attitude when dealing with ambiguity
• Strong communication skills
• Relationship management skills: able to facilitate/maintain good relationships with colleagues and external contacts
• Having a hands-on attitude
• Determination and perseverance
• A strong focus on results
• Ownership-attitude

Why You Will Love Working With Us

At Davines Group, we may not be perfect, but we are dedicated to creating a supportive and inspiring environment where we grow together. We believe in the power of beauty—both in the products we create and in the way we treat the planet and people. Sustainability is at the heart of everything we do, and when you join our team, you’ll become part of a company that makes decisions with the future in mind. We value individuals who are passionate about purposeful innovation and are eager to contribute to a positive impact on the world.

Equal Employment Opportunity

At Davines Group, we celebrate diversity and inclusiveness as core values that are integral to our Ethical Chart. We are committed to creating a workplace where everyone feels respected, valued, and empowered to be their authentic selves. Our hiring practices are free from discrimination, and we do not make employment decisions based on race, religion, gender (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, age, parental status, or any other factor unrelated to merit. We believe that a diverse team strengthens our ability to innovate and thrive.