Product Manager - Digital Marketing

OverIT - Field Service Management; Genova; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

OverIT, a leading SaaS company, seeks a Product Marketing Specialist to enhance their industry messaging and support sales initiatives in the Utility sector. This role demands 3-5 years of B2B enterprise technology marketing experience, delivering compelling content and collaborations across cross-functional teams in an ambitious environment.

Servizi

International culture and environment

Career-defining opportunity with exposure to private equity

Competenze

• 3-5 years of experience in B2B enterprise technology marketing.
• Ability to synthesize complex information.
• Strong interest in emerging technologies.

Mansioni

• Develop product and industry messaging focusing on Utility markets.
• Collaborate to create sales training materials.
• Support campaigns and adapt messaging for sales activities.

Conoscenze

B2B Enterprise technology marketing

Public speaking

Relationship building

Content creation

Strategic messaging

Independent work

Descrizione del lavoro

OverIT is a global Software-as-a-Service (SaaS) company with a strong presence in North America and Europe.

We empower organizations in the power, utility, telco, and transportation industries to manage their mission-critical infrastructures efficiently and safely through cutting-edge Field Service Management software solutions.

At OverIT, we leverage advanced technologies like ML (Machine Learning), AR (Augmented Reality), IoT (Internet of Things), and GIS (Geographic Information System) to help ensure the infrastructures essential to our daily lives are always on.

If you want to be part of a top technology brand, join us!

Key responsibilities

Develop and deliver product and industry messaging, use cases, presentations, and demos, with a strong focus on Utility and linear assets industries

Support industry-focused messaging and campaigns that resonate with Utility and linear asset markets

Collaborate with product management and develop deep product and industry knowledge to create and adapt messages and differentiated stories, as well as activities relating to product releases and key announcements

Build narrative and sales materials to support sales activities (customer success stories, market differentiators, customer value)

Develop case studies and reference stories

Develop effective sales training materials and sales enablement, making it easy for sales to understand product offerings, key positioning, and use cases

Work with a cross-functional team across Marketing, Sales, Product & Technology, and Alliances teams to implement industry strategy

Ensure high quality and consistency across any message and marketing content

Required experience and skills

3-5 years of experience from B2B Enterprise technology marketing with a solid foundation of modern product marketing skills and a deep understanding of utilities and linear assets sectors.

Ability to strategize and craft compelling compelling messaging and customer-facing content (presentations, demo scripting, web copy, etc.)

Ability to work independently and take the initiative to develop opportunities and address problems to move the business forward

Ability to establish excellent working relationships with cross-functional teams

Experience in synthesizing complex information into simple messages

Excellent and persuasive public speaking skills

Proactive personality with a result-driven mentality

Interest in emerging technologies and enterprise SaaS companies

What we offer

OverIT is a unique transformation project in the SaaS space arena, full of ambition to scale and grow globally

International culture and environment with the opportunity to partner with an outstanding group of people and professionals who joined the company to scale and succeed

A career-defining opportunity with full exposure to two leading private equity firms

At OverIT we value diversity and are committed to equal employment opportunities regardless of religion, age, disability, sexual orientation, gender perception or identity, ethnicity, or place of origin.