Product Manager - B2C Growth

Treatwell; Milano; In loco; EUR 50.000 - 80.000; Tempo pieno

Descrizione del lavoro

A leading company seeks a talented Product Manager for its B2C Marketplace team in Milano. You'll drive customer engagement through data-driven strategies, collaborating with various teams to enhance the customer experience on the platform. This role requires strong product management skills and a passion for customer-centric design.

Servizi

Monthly €40 Treatwell vouchers for personal treats

Growth funds for your development and team growth

Mental health support through our partnership with Plumm

All necessary tools/devices, including laptop, monitor, keyboard

Equal opportunities for all

Competenze

• Experience in a two-sided marketplace is advantageous.
• Able to analyze complex data sets and derive actionable insights.
• Capable of delivering successful B2C growth roadmaps.

Mansioni

• Define a customer-centric strategy with a clear outcome-based roadmap.
• Utilize data-driven insights to identify and measure performance.
• Collaborate with marketing teams to maximize ROI on marketing spend.

Conoscenze

Data fluency

Stakeholder management

Customer-centric design

Communication

Growth strategies

Formazione

Proven track record in Product Management

Strumenti

SEO tools

Descrizione del lavoro

We’re looking for a talented Product Manager to join our B2C Marketplace team, reporting into the Head of Product B2C Marketplace.

The B2C marketplace team is responsible for the end-to-end customer experience on Treatwell’s website and app. As Growth Product Manager, you will focus on attracting new customers to our marketplace, in partnership with the Brand, CRM, and Growth marketing teams, as well as providing these new users with the most relevant and engaging experience so they trust Treatwell to find, book, experience, and repeat all of their beauty appointments.

Data-driven and versed in growth strategies, you will unlock value for our business through your understanding of our customers’ needs and pain points.

• You will be responsible for:
• Defining a customer-centric strategy, along with a clear outcome-based roadmap for your product space.
• Utilising data-driven insights to identify opportunities, measure performance, and make informed prioritisation decisions.
• Developing strong relationships with the Treatwell marketing teams to leverage domain knowledge, influence decision-making, and drive return on investment for marketing spend.
• Clearly communicating the why behind your prioritisation decisions to ensure stakeholder buy-in across both sides of the marketplace.
• Analyzing project results, proactively gathering insights from ad hoc queries, and using those insights to drive product recommendations and set realistic goals for upcoming projects—leveraging internal analytics tools.
• Working with design and engineering teams responsible for marketplace growth to deliver roadmaps, making trade-off decisions to balance high-quality implementations and speed of learning.
• Collaborating with cross-functional teams to develop and execute B2C Growth strategies that deliver value to customers.

About you

• Proven track record in Product Management roles, demonstrating the ability to define and deliver successful B2C growth roadmaps.
• Strong data fluency, capable of analysing complex data sets to derive actionable insights.
• Excellent communication and stakeholder management skills, with the ability to collaborate effectively across teams and organisational levels.
• Passion for customer-centric design and translating customer needs into impactful product solutions.
• Experience in a two-sided marketplace or related environment is advantageous.
• Experience with SEO and related tools is a plus.
• Curious and passionate, with a desire to learn more and understand business operations and organisational levers for profitable growth.
• Bias to action—comfortable with methods and approaches needed to get things done in collaborative, lean, and fast-moving environments.
• Strong communication skills—able to convey product vision clearly and confidently to both senior executives and peers.
• Pride in creating products that customers love and find indispensable.

About Treatwell

Hi, we’re Treatwell. Nice to meet you.

We’re a team of 800 (and growing) passionate and talented people across Europe. We provide industry-leading salon management software, connected to Europe’s leading bookings platform, working with over 50,000 salon partners across 13 countries, processing over 8 million bookings monthly. And we’re just getting started.

We’re on an exciting journey to revolutionise the hair and beauty community digitally.

If this excites you, we might just have the role for you.

• We’ll treat you with:
• Monthly €40 Treatwell vouchers for personal treats
• Growth funds for your development and team growth
• Mental health support through our partnership with Plumm
• All necessary tools/devices, including laptop, monitor, keyboard, etc.
• Equal opportunities for all