Product Development Strategist

beBeeProductMarketing; Milano; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

A leading company in the marketing field is looking for a Product Marketing Specialist to drive business growth through effective marketing strategies and strong relationship building. This role requires a skilled marketing professional with at least 3 years of experience, particularly in the lifestyle or eyewear industries, who is fluent in both Italian and English.

Competenze

• At least 3+ years of experience in product marketing, preferably in lifestyle or eyewear industries.
• Fluency in Italian and English, both written and spoken.
• Strong understanding of marketing principles.

Mansioni

• Develop and implement effective marketing strategies aligned with brand values.
• Analyze market data and customer insights for product development.
• Manage external partnerships and licensors.

Conoscenze

Communication

Interpersonal Skills

Strategic Thinking

Market Analysis

Descrizione del lavoro

Job Title : Product Marketing Specialist

We are seeking a skilled and innovative product marketing professional to join our team. This is an exciting opportunity for someone who is passionate about building strong relationships, driving business growth, and developing strategic marketing plans.

Key Responsibilities :

• Develop and implement effective marketing strategies that align with our brand values and goals.
• Collaborate with cross-functional teams to identify market trends and opportunities, and develop targeted marketing campaigns.
• Analyze market data and customer insights to inform product development and launch strategies.
• Manage external partnerships and licensors to ensure alignment with our brand identity and commercial goals.
• Conduct market research to stay up-to-date on industry trends and competitor activity.

Requirements :

• At least 3+ years of experience in product marketing, preferably in lifestyle or eyewear industries.
• Strong understanding of marketing principles, including segmentation, targeting, and positioning.
• Excellent communication and interpersonal skills, with the ability to build strong relationships with internal stakeholders and external partners.
• Proven ability to work independently and as part of a team, with a high level of autonomy and initiative.
• Fluency in Italian and English, both written and spoken.