Performance Marketing Specialist

QVC, Inc.; Monza; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

QVC, a renowned international retail company, is seeking a Performance Marketing Specialist to enhance its marketing efforts in Italy. This role involves campaign management and collaboration with teams to drive customer acquisition and sales in a dynamic environment. Ideal candidates will bring analytical skills and a solid marketing background to contribute to innovative marketing strategies.

Servizi

Volunteering initiatives funded by the company

Competenze

• 3 years experience in Performance Marketing.
• Proven success in driving sales.
• Strong experience in setting up marketing campaigns.

Mansioni

• Plan, execute, and control marketing campaigns.
• Develop monthly goals for customer acquisition and sales.
• Improve campaign performance based on best practices.

Conoscenze

Analytical skills

Campaign management

Customer development

Data-driven decision making

Formazione

Bachelor's degree in Marketing or related field

Strumenti

Adobe Analytics

Criteo Ads

Meta Ads

Descrizione del lavoro

Performance Marketing Specialist page is loaded

Performance Marketing Specialist Apply locations Italy, Monza e Brianza, Brugherio QVC time type Full time posted on Posted 3 Days Ago job requisition id R78355 Thank you for your interest in joining our team! QVC Group, Inc. is a Fortune 500 company with six leading retail brands – QVC, HSN, Ballard Designs, Frontgate, Garnet Hill and Grandin Road. We are a live social shopping company that redefines the shopping experience through video-driven commerce on every screen, from smartphones and tablets to laptops and TVs.

QVC Group brings innovative products, compelling content, and unforgettable moments to millions of shoppers worldwide via social platforms, streaming apps, ecommerce sites and TV channels, making every screen a doorway to discovery, delight and community.

The Opportunity

Due to growth and investment in Performance and Retention Marketing here at QVC, we’re looking for a Performance Marketing Specialist to join our growing team, based in Brugherio (MB).

You will be an expert in your field, developing engaging campaigns to acquire a new and loyal customer base.

You will work closely with our Retention Specialists and Digital Store teams to drive progress and target new names for the business.

Who We Are

QVC empowers shoppers with knowledge and shares insights in a lively, engaging way. We offer an ever-changing collection of familiar brands and fresh new products – from home and fashion to beauty and electronics – and we connect shoppers to interesting personalities, engaging stories and award-winning customer service. Worldwide, QVC reaches more than 200 million homes via our 15 broadcast networks and reaches millions more via multiple streaming services, websites, mobile apps and social pages. In 2023, QVC International served more than 4 million customers and has more than 6500 team members in the U.K., Germany, Japan, Italy, Poland and China.

Your Impact

Reporting to the Manager Performance Marketing Europe you will be responsible for :

• Plan, execute and control campaigns in assigned performance marketing channels (such as Affiliate & Paid Social, Display Marketing).
• Develop weekly and monthly goals with regards to New Names, Sales, Spend and Profitability driven by the assigned performance marketing channels.
• Setting up campaigns, track and improve results on an ongoing basis, based upon best practices in the Marketing Industry.
• Develop continuously new business opportunities in the assigned channels driven by insights of executed campaigns.
• Establish strong relationships with key business partners of the assigned performance marketing channel.
• Develop business plans based on current results and open opportunities, identify and execute test scenarios together with these partners.
• Scout new potential partners within assigned channel.
• Share best practices across markets, developing a close relationship with your peers in the international markets.

What You Bring

• At least 3 years of experience in Performance Marketing Practice. Proven success in driving profitable sales and customer development.
• Basic technical knowledge Performance Marketing Tools (e.g. Adobe Analytics, Criteo Ads, Meta Ads, Affiliate Network, etc).
• Strong Experience in setting up campaigns in assigned performance marketing channel, e.g. Affiliation, Display Marketing or Paid Social (Facebook / Instagram / Tik Tok).
• Strong analytical skills as well as the ability to present complex issues in an understandable way.
• Proven ability to work on different levels up to executive level and to work in an international environment with teams in different markets.
• Strong experience in translating data insights into clear actions and having the capability to convince and engage other stakeholders.

Soft Skills

• Precision and accuracy.
• Analytical and data driven approach.
• Ability to work in a dynamic environment.
• Very good organizational skills.
• Teamwork.

What we offer

• Volunteering initiatives and activities funded by the company

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If you enjoy being a part of a team, creating experiences and delighting customers, you’ll love it here. If you’re excited about retail, media, social, live streaming, technology, customer service, design and more, you’ll find amazing projects to work on. If you want to grow professionally and learn every day, you ’ ll thrive with us. If you appreciate a company committed to inclusion and belonging for all, you’ll be amazed at what’s available for our team members. We offer a comprehensive Total Rewards package including competitive compensation, paid time off, employee assistance program, parental leave, paid volunteer hours, company discounts and much more. Best of all, working with QVC Group means friendly teams, ambitious projects and fast-moving careers!

For QVC Group, our commitment to inclusion and belonging for all is deeply rooted in Our Principles. They call on us to Drive Progress, Act With Empathy, Be Brave, Embrace the Future, and Do What’s Right so that everyone can thrive. We are committed to ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations / support throughout, please contact us at for assistance. QVC UK is a Disability Confident employer and operates a Guaranteed Interview Scheme. For any UK based roles - if you’d like to be considered under this scheme, please indicate this on the application form.

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Similar Jobs (1) Performance Marketing Specialist locations 2 Locations time type Full time posted on Posted 18 Days Ago

QVC Group, Inc. is a Fortune 500 company with six leading retail brands – QVC, HSN, Ballard Designs, Frontgate, Garnet Hill and Grandin Road. We are a live social shopping company that redefines the shopping experience through video-driven commerce on every screen, from smartphones and tablets to laptops and TVs. QVC Group brings innovative products, compelling content, and unforgettable moments to millions of shoppers worldwide via social platforms, streaming apps, ecommerce sites and TV channels, making every screen a doorway to discovery, delight and community.

QVC Group has team members in the U.S., the U.K., Germany, Japan, Italy, Poland and China. We’re an inspired and diverse team that comes together to combine shopping and entertainment for millions of highly discerning shoppers. It’s a fun, fast-paced world, and what really sets us apart is our culture and talent experience. Best of all, working with QVC Group means friendly teams, ambitious projects and fast-moving careers!

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