Opportunità Professionali : Marketing Manager

Biesse; Pesaro; In loco; EUR 40.000 - 70.000; Tempo pieno

Descrizione del lavoro

A leading company in the sector seeks a Marketing Manager to develop and execute global marketing strategies aimed at driving new business growth. The role involves conducting market analysis, managing local marketing campaigns, and enhancing brand experience across various channels. Ideal candidates will possess strong analytical skills and experience in marketing leadership.

Competenze

• Proven experience in developing marketing strategies and leadership in marketing roles.
• Strong analytical skills to support decision making.
• Ability to execute local marketing programs aligned with global strategies.

Mansioni

• Develop and execute global marketing strategies to drive business growth.
• Conduct market analysis to establish marketing objectives.
• Manage and communicate marketing performance dashboards with stakeholders.

Conoscenze

Marketing strategy development

Market analysis

Brand management

Formazione

Degree in Marketing, Business, or related field

Strumenti

CRM systems

Marketing dashboards

Descrizione del lavoro

• The Marketing Manager is part of the Marketing function and reports hierarchically to the Chief Marketing & Communications Officer_
• Develop and execute global marketing strategies and plans to drive new business growth at the local market level.
• Conduct comprehensive analysis to understand company and product positioning, identify target audiences, and establish specific marketing objectives across various product segments, geographies, and channels.
• Support the annual and long-term enterprise marketing planning processes.
• Lead the development and execution of local marketing programs and campaigns in alignment with global marketing guidelines to enhance the Biesse Brand Experience at the market level.
• Manage marketing dashboards and communicate with key stakeholders to analyze and improve marketing performance (using CRM and other Biesse systems), identifying corrective actions.