Off-Trade Key Account Manager – Growth & Strategy

Carlsberg Group; Lombardia; On-site; EUR 50,000 - 55,000; Full time

Benefits offered by this job

Company car

Mobile phone

Laptop

Job summary

Carlsberg Italia is hiring a Key Account Manager for the Off-Trade channel in Milano. You will drive growth with assigned retailers, manage assortment and promotions, and lead new product launch plans with a focus on listings and distribution.

You will leverage strong sales, negotiation and analytical skills to build value-based plans, forecast demand, and present quarterly reviews to senior management.

Qualifications

• You are a commercially minded professional with strong sales and negotiation skills.
• You combine attention to detail with the ability to see the bigger picture and hit targets.
• You are analytical, organized and comfortable working with economic and commercial data.

Responsibilities

• Drive the growth and development of assigned Off-Trade customers across sell-in and sell-out.
• Manage assortment, shelf presence, visibility and promotions to unlock growth.
• Develop and execute plans for new product launches, focusing on listings and distribution.
• Demonstrate knowledge of P&L drivers to negotiate and optimize agreements.
• Deliver monthly customer forecasts in line with Demand Planning timelines.
• Build and present Customer Plans for top customers and report during Quarterly Business Reviews.
• Analyze sell-in/sell-out and forecasting data to translate insights into actions.
• Oversee point-of-sale execution with field sales and local stakeholders.
• Define and implement the full 4P marketing mix for customers.
• Collaborate with Finance, Trade Marketing, Marketing, Logistics to deliver integrated approach.

Skills

Sales skills

Negotiation

Analytical thinking

Customer relationship

Strategic planning

Italian language

English language

Education

Master's degree in Economics

Tools

Excel

PowerPoint

Job description

Carlsberg Italia is hiring a Key Account Manager for the Off-Trade channel in Milano. You will drive growth with assigned retailers, manage assortment and promotions, and lead new product launch plans with a focus on listings and distribution.

You will leverage strong sales, negotiation and analytical skills to build value-based plans, forecast demand, and present quarterly reviews to senior management.