As a National Account Manager, you will be responsible for delivering the yearly and long-term profitable sales growth of your customers in Italy. Our sales office for the Italian market, currently with 5 employees and located in Milano, is expanding to further grow our brands, delicious Biscoff products, and healthy snacks.
Responsibilities:
- Developing and implementing an account plan aligned with Lotus Bakeries' strategy and fostering strong commercial relationships.
- Translating brand strategy at the customer level through growth pillars such as range, shelf presence, promotions, and displays.
- Implementing national marketing initiatives to contribute to the growth of Lotus Bakeries volumes.
- Optimizing return on available budget and resources.
- Monitoring and managing administrative, logistical, or financial issues in close collaboration with the sales assistant.
- Developing and executing profitable pricing, packaging, and promotional strategies.
- Managing customer relationships and contracts to meet commercial objectives, making responsible use of budgets and resources.
- Collaborating with Category Management to develop and implement growth levers.
- Working with field sales to translate range and promotional initiatives into clear KPIs and effective market approaches.
- Building and maintaining an effective network within the FMCG market.
- Analyzing market data and translating insights into actionable strategies.
- Communicating relevant commercial information efficiently to internal and external stakeholders.
- Building sustainable customer contacts, demonstrating strong analytical skills, proactive thinking, a hands-on mentality, and being a team player.
Profile:
- Master's degree, preferably in an economic field.
- Minimum 5 years of FMCG experience.
- Understanding of sales process dynamics at head office, regional, and agency levels.
- Good knowledge of IRI / GFK execution data.
- Affinity with numbers and data analysis.
- Team player with a passion for sales and strong brands, positive mindset, analytical skills, and interpersonal abilities.
Offer:
- The opportunity to develop within a growing and international environment.
- Be part of an ambitious and driven team with diverse talent.
- A company culture emphasizing passion, team spirit, and open dialogue.