Marketing Traineeship Opportunity (Erasmus+ Candidates Only)

Ecobubble; Italia; Ibrido; EUR 30.000 - 50.000; Tempo pieno

Descrizione del lavoro

A leading sustainable technology firm in Rome seeks a Marketing Specialist trainee for a 6-month full-time role. Ideal candidates will enhance marketing strategies for two innovative agricultural projects, aiming to optimize technology adoption within sustainability spheres. You will work closely with teams to implement successful digital marketing campaigns and engage early adopters, making significant contributions to environmental solutions. Partial remote work options available.

Competenze

• Enrolled in or recently graduated from a marketing or related program.
• Good command of English for communication.
• Interest in sustainable agriculture and plant tech.

Mansioni

• Develop digital marketing strategies for Plantiverse and GreenEasy.
• Acquire early adopters for Plantiverse by targeting innovative users.
• Create engaging content showcasing plant-driven technology.

Conoscenze

Digital marketing expertise

Experience in early adopter acquisition

Proficiency with analytics tools

Understanding of e-commerce

Brand positioning experience

Formazione

Marketing, Business, Digital Communication

Strumenti

Google Analytics

SEMrush

Descrizione del lavoro

Marketing Traineeship Opportunity (Erasmus+ Candidates Only)

Business Studies and/or Management Science, Communication and Information Sciences, Social Sciences

This is a Digital Opportunities Traineeship (DOT). If you want to apply for this internship, please remember that you have to be a student or recently graduated based in one of the 33 Programme Countries participating in Erasmus+ or the Horizon 2020 Associated Countries .
Before applying for a Digital Opportunity Traineeship we encourage you to check with your university if you are eligible for Erasmus+ traineeship. You can read more about DOT's in our information page .

General information

Duration:

6 months

Commitment:

Full-time

Description:

Duration: Minimum 6-month engagement
Commitment: Full-time (5 days per week, 35 hours weekly, 10:00 - 17:00)
Location: Via Casilina 3T, Rome, Italy
Mode: On-site with an option for partial remote work

Description:
We seek a highly skilled and autonomousMarketing Specialisttrainee to lead the marketing strategies for two innovative projects:Plantiverse, a plant-driven agricultural platform at TRL 6, andGreenEasy, a data-driven marketplace for plants. The role focuses on developing and implementingearly adopter acquisition strategiesfor Plantiverse, targeting users interested in adopting cutting-edge technology to optimize agricultural practices. For GreenEasy, the role emphasizes building user engagement around selecting plants based on environmental suitability and phytoremediation benefits.

Ideal Candidate Profile:

Educational Background:

• Enrolled in or recently graduated from a program in Marketing, Business, Digital Communication, or a related field.

Technical Skills:

• Demonstrate strong expertise indigital marketing, excluding social media marketing, focusing on SEO, SEM, and content strategy.
• Apply experience inearly adopter acquisition, focusing on building communities of innovative users and creating targeted campaigns for early-stage technologies.
• Utilizeanalytics tools(e.g., Google Analytics, SEMrush) to track performance and optimize campaigns.
• Understande-commerce platformsand strategies for driving traffic and conversions.
• Showcase experience withbrand positioningand creatingengaging contenttailored to specific audiences.

Language Requirement:

• Possess agood command of Englishfor effective communication and content creation.

Learning and Development:

• Show interest insustainable agriculture, plant-driven technologies, and data-driven marketplaces.
• Develop, execute, and monitorearly-stage marketing strategiesfor innovative tech solutions.

Collaboration and Communication:

• Collaborate effectively withtechnical teams, designers, andbusiness development managers.
• Explain and present marketing strategies and results to stakeholders across departments.

Daily Tasks:

• Develop and implementdigital marketing strategiesto promote Plantiverse and GreenEasy, focusing on their unique environmental and practical benefits.
• Build and execute campaigns toacquire early adoptersfor Plantiverse, targeting innovative agricultural professionals, sustainability advocates, and research institutions.
• Create engaging content that highlights thescientific basisbehind plant-driven technology and sustainable plant selection for different user groups.
• Execute campaigns to increase awareness anduser engagementfor the GreenEasy platform, emphasizing thecost-efficiencyof plant selection and the environmental benefits of phytoremediation.
• Monitor, analyze, and optimize marketing campaigns usingdata analyticsto ensure goals are met and drivecontinuous improvement.
• Support the development of thebrand identityfor both projects, ensuring consistency across all channels and materials.

Additional Information:
This traineeship presents the opportunity to lead the marketing efforts of two groundbreaking projects that address both user needs and global environmental challenges. You play a key role in shaping how these projects are perceived and adopted by target audiences, driving growth and promotingsustainable solutions.Partial remote workis available to accommodate academic needs.

How to Apply:
Candidates interested in applying for this exciting opportunity submit theirCV,Cover Letter, and indicate theirperiod of interest. Applications are titled:
“Marketing_Specialist_Name_Surname_ddmmyy_Country” and sent to [e-mail] .

Requirement: We considerErasmus+ candidates only.