Marketing Strategist

Bhblasted; Campania; Ibrido; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

A leading technology and digital corporation in Caserta is seeking a Marketing Strategist. The role focuses on designing data-driven strategies to enhance brand awareness and customer acquisition. Candidates should have a degree in Marketing or a related field and at least 5 years of experience in digital marketing. The company offers a hybrid work setup, autonomy in role, and opportunities for career advancement.

Servizi

Opportunities for rapid career advancement

Diverse benefits portfolio

Team events and snacks

State-of-the-art hardware and software

Competenze

• Minimum of 5 years in strategic digital marketing roles.
• Strong knowledge of digital marketing tools.
• Excellent analytical skills and results-oriented mindset.

Mansioni

• Design and implement data-driven marketing strategies.
• Monitor campaigns using KPIs and leverage analytics.
• Conduct market research to identify growth opportunities.

Conoscenze

Digital marketing strategy design

Data-driven marketing

Performance analysis

Market research

Cross-functional collaboration

Formazione

Degree in Marketing, Economics, Communications or related field

Strumenti

Google Analytics

HubSpot

Descrizione del lavoro

We are a cutting-edge benefit corporation in the tech and digital sector, based in Caserta. Our core values focus on innovation, environmental sustainability, social responsibility, and civic engagement. We specialize in media management, performance advertising, advanced e-commerce solutions, and just-in-time clothing production.

We are seeking a Marketing Strategist to join our team.

Responsibilities:

• Digital Marketing Strategy: Design and implement data-driven strategies to enhance brand awareness, customer acquisition, and ROI. Collaborate with sales, product, and communication teams to align marketing goals with business objectives.
• Innovation and Experimentation: Introduce new technologies and approaches, utilizing automation, AI, and analytics to improve campaign effectiveness.
• Performance Analysis and Optimization: Monitor campaigns using KPIs, leverage analytics tools, and provide strategic insights for improvement.
• Market Research and Consumer Insights: Conduct research to identify growth opportunities and understand consumer behavior to inform strategy.
• Cross-Functional Collaboration: Work with internal and external teams on product launches, creative development, and process improvements.

Qualifications:

• Degree in Marketing, Economics, Communications, or related field.
• Minimum of 5 years in strategic digital marketing roles, focusing on multichannel campaigns.
• Strong knowledge of digital marketing tools (e.g., Google Analytics, HubSpot, advertising platforms).
• Proven experience in developing integrated marketing strategies.
• Excellent analytical skills and results-oriented mindset.
• Strong organizational and time management skills.
• Creative and data-driven problem-solving abilities.

Nice to Have:

• Experience in large-scale project management.
• Experience in fast-paced, growth-oriented environments.

What We Offer:

• Join an innovative team during an exciting growth phase, part of a successful Italy-made story.
• Opportunities for rapid career advancement.
• Autonomy in shaping your work and proposing improvements.
• A diverse benefits portfolio.
• Hybrid work setup.
• Modern office in Caserta.
• Team events and snacks.
• State-of-the-art hardware and software.

Our Commitment:

We are dedicated to minimizing environmental impact through sustainable practices and partnering with social organizations to foster positive change in our communities.

Learn More:

• Visit our career page for more information.

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