Marketing Specialist

GEA; Galliera Veneta; In loco; EUR 30.000 - 50.000; Tempo pieno

Descrizione del lavoro

A leading company in the marketing sector is looking for a detail-oriented Marketing Specialist to join their dynamic team. This role involves collecting and analyzing performance data, updating KPIs, and proposing improvements for marketing strategies. The ideal candidate will also engage with content creation and event organization, contributing to holistic marketing efforts.

Competenze

• Professional proficiency in English (written and verbal).
• Proven experience in marketing data analysis.
• Strong understanding of digital marketing channels and social media platforms.

Mansioni

• Collect and analyze performance data for online and offline marketing campaigns.
• Update and maintain monthly KPI reports to assess marketing performance.
• Execute enhancements on online marketing tools and platforms.

Conoscenze

Data Analysis

Problem Solving

Attention to Detail

Formazione

Bachelor’s degree in Marketing, Data Analytics, Business

Strumenti

Google Analytics

PowerBI

CRM systems

Descrizione del lavoro

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We are seeking a detail-oriented and analytical Marketing Specialist to join our dynamic marketing team.
The ideal candidate will be responsible for collecting and analyzing performance data across various campaigns and channels, updating key performance indicators (KPIs), and proposing actionable improvements to enhance our marketing strategies.

This is an opportunity to propose and develop a renewed approach and working method.
Additionally, this role will support the marketing team with daily activities, including content creation and event organization, providing a great chance to engage with marketing and communication activities in a holistic way.

Key Responsibilities:

• Performance marketing & Analytics:Collect and analyze performance data for online and offline marketing campaigns and events, by processing raw data from CRM, website and LinkedIn platform.Utilize analytics tools to track and report on campaign effectiveness.Update and maintain monthly KPI reports to assess marketing performance.Propose improvements for KPI management to ensure alignment with business objectives.
• Performance Improvement:Identify low-performing activities and propose actionable improvement strategies.
• Online Tools & Social Media Planning:Execute enhancements on online marketing tools and platforms.Assist in planning and optimizing social media strategies to drive engagement and conversion.

Your Profile / Qualifications

• Bachelor’s degree in Marketing, Data Analytics, Business, or a related field.
• Professional proficiency in English (written and verbal).
• Proven experience in marketing data analysis.
• Proficiency in analytics tools (e.g., Google Analytics, PowerBI).
• Skilled in CRM systems, preferably SAP.
• Strong understanding of digital marketing channels and social media platforms.
• Excellent problem-solving skills and attention to detail.
• Ability to communicate complex data insights in a clear and actionable manner.