MARKETING PROJECT MANAGER

Reverse; Milano; In loco; EUR 45.000 - 60.000; Tempo pieno

Descrizione del lavoro

A global marketing firm is seeking a Marketing Project Manager for the Italian market. This role involves optimizing website traffic through an integrated marketing plan and increasing brand visibility through partnerships and events. Ideal candidates will have a university degree and 6-8 years of marketing experience, with strong skills in online marketing and proficiency in both Italian and English. Full-time position based in Milan.

Competenze

• 6-8 years of experience in the marketing field.
• Strong understanding of online marketing and e-commerce.
• Italian and English working proficiency.

Mansioni

• Increase qualified traffic on the website through an optimised marketing plan.
• Increase brand visibility through partnerships and events.
• Create content for B2C and B2B channels.
• Lead online campaigns with clear marketing objectives.
• Work on a consistent Omni Channel Customer Journey.

Conoscenze

SEO optimization

Content creation

CRM management

B2B marketing

Online marketing

Formazione

University Degree

Strumenti

Microsoft PPT

Microsoft Excel

Chat GPT

Descrizione del lavoro

Company Description

Our client is a global and well known company in the premium All-Inclusive Resort sector, which for over 70 years has combined culture, sports, and relaxation in exceptional destinations worldwide.

About the Role

A Marketing Project Manager for the Italian market that will report directly to the Head of Marketing. You'll be responsible for:

• increase qualified traffic on the website through an efficient and optimised integrated marketing plan, SEO optimization, content and CRM
• increase brand visibility through partnerships, PR actions, events and press - in partnership with the Italian PR agency
• create content and formats for B2C and B2B channels
• lead and supervise the online campaigns with briefings, marketing objectives and follow-up of the KPIs
• work in synergy with contact center in order to work on a consistent Omni Channel Customer Journey and Experience

Who Are We Looking For?

• University Degree
• 6-8 years of experience in the marketing field
• Strong understanding of online marketing and e-commerce
• Advanced knowledge of PPT and Excel, familiarity with Chat GPT and other AI tools
• Italian and English working proficiency

Seniority level

• Associate

Employment type

• Full-time

Job function

• Marketing

Industries

• Hospitality