Marketing Manager - EU

Norton Motorcycles; Bologna; In loco; EUR 40.000 - 65.000; Tempo pieno

Descrizione del lavoro

Norton Motorcycles is seeking a Marketing Manager EU based in Italy. The role involves coordinating marketing efforts across Europe, ensuring brand consistency, and managing local campaigns. Ideal candidates have extensive experience in marketing within the motorcycle or automotive industries and strong communication skills.

Competenze

• 8+ years' experience in marketing, preferably in automotive or premium consumer products.
• Strong understanding of dealer marketing models.
• Excellent stakeholder management skills and fluency in English, ideally Italian.

Mansioni

• Support local marketing execution across Europe.
• Collaborate with HQ to localize global strategies.
• Provide direction on CRM, digital channels, and marketing activities.

Conoscenze

Communication

Project Management

Data Analysis

Team Collaboration

Bilingual (English and Italian)

Descrizione del lavoro

We’re not just another bike brand - we're an iconic, British motorcycle brand with over 120 years of history behind us. Our new state-of-the-art facilities in Solihull, West Midlands are home to a tight-knit, but ever-expanding team that's passionate about delivering exquisite riding experiences to our customers.

Under new ownership and proud to be part of the TVS Motor family, we're entering a new era of global success. And we want you to be a part of it!

At Norton, we value respect, trust, and responsibility. We trust our employees to execute their roles exceptionally and professionally, and we value personal development, teaching, and learning. When you join our team, you'll have the opportunity to grow and learn alongside some of the most talented and dedicated people in the business.

So if you're passionate about motorcycles and looking to join a team that's shaping the future of this legendary brand, we'd love to hear from you!

The role

We’re looking for a Marketing Manager EU, based in Italy, to support our growing network of EU Trade Marketing Managers across the region. You’ll play a vital role in steering and supporting local marketing execution from the UK HQ, ensuring consistent brand alignment and campaign delivery. Acting as a key connector between regional teams and HQ, you’ll help scale Norton’s European presence, drive customer engagement, and deliver performance-driven marketing plans tailored to each market.

Duties/Responsibilities

• Support Regional Trade Marketing Managers across Europe by guiding local campaign execution, promotions, and marketing calendar management.

• Act as a conduit between EU teams and UK HQ, ensuring brand alignment, sharing best practices, and streamlining communication.

• Collaborate with HQ Brand Communications, Customer Experience, and Product Marketing teams to translate global strategies into impactful regional initiatives.

• Provide hands-on assistance and direction to regional teams on CRM, dealer marketing activities, digital channels, and event planning.

• Analyse market trends, customer insights, and competitor positioning to advise regional teams and identify growth opportunities.

• Coordinate pan-EU campaigns with centralised creative assets and performance tracking.

• Manage and report on regional KPIs, marketing ROI, and campaign effectiveness.

• Travel regularly to UK HQ and key EU markets to maintain close collaboration with stakeholders and dealership networks.

Personal Specification

8+ years' experience in marketing, preferably in the motorcycle, automotive, or premium consumer products industry in multiple countries.

Strong understanding of dealer marketing models, CRM, digital, and retail campaign execution.

Experience in multi-country marketing coordination or regional marketing support roles.

Skilled at working cross-functionally with sales, creative, and external agency partners.

Excellent communication and stakeholder management skills – able to bridge HQ strategy with in-market execution.

Highly organised, data-driven, and comfortable managing multiple projects across time zones.

A natural team player with fluent English and ideally Italian (additional EU languages a plus).

Willing and able to travel to the UK and within Europe as required.

We know how important it is to take care of our team, and we're committed to continually improving our reward offering in line with the business growth plan.

Join us and see for yourself!

PLEASE NOTE, WE DO NOT ACCEPT AGENCY APPLICATIONS