Marketing Manager

At Zimmer Biomet, we believe in pushing the boundaries of innovation and driving our mission forward. As a global medical technology leader for nearly 100 years, a patient's mobility is enhanced by a Zimmer Biomet product or technology every 8 seconds.
As a Zimmer Biomet team member, you will share in our commitment to providing mobility and renewed life to people around the world. To support our talented team, we focus on development opportunities, robust employee resource groups (ERGs), a flexible working environment, location specific competitive total rewards, wellness incentives and a culture of recognition and performance awards. We are committed to creating an environment where every team member feels inspired, invested, cared for, valued, and have a strong sense of belonging.

What You Can Expect

This position is responsible for shaping the product portfolio strategy and share product specific input with Marketing Lead. Provide guidance on topic focus and prioritization are part of the role: day-to-day management and implementation of the EMEA Segment Strategy, co-ordination of NPI launch plans and rationalization projects. The role involves developing strategic marketing plans in collaboration with country management teams to ensure alignment with global priorities and EMEA KPI's in alignment with the Marketing lead.

How You'll Create Impact

1. Contribute to develop and form the EMEA Segment Strategy for Knee
2. Main contact for knee marketing related topics for Italy and Greece
3. Lead the commercialization of the Zimmer Biomet Segment portfolio in the EMEA market
4. Support Commercial team in sharing product expertise (e.g., training, selective key accounts support)
5. Design the promotional and communications mix with marketing communication partners for core EMEA strategic brands
6. Closely collaborate with Zimmer Biomet Institute to set-up a comprehensive medical education program to train surgical professionals on the safe and effective use of focused brands
7. Create product training and development programs for internal staff in collaboration with the Zimmer Biomet Sales Academy
8. Co-ordinate the NPI plan for the EMEA region and liaise with Demand planning team to ensure mid- and long-term forecasts are directionally correct
9. Help identifying expert surgeons to be suggested for corporate activities
10. Based on competitors' activities, plan the marketing initiatives for the attractiveness of the focus brands
11. Coach and support in-country sales and local commercial leads across the EMEA region to execute the delivery plans for EMEA Segment segment strategy, and to enable them to achieve their respective revenue targets (fees, pull-through and price protection)
12. Provide hands-on implementation support for new product launches/introductions in markets
13. Create alignment with the other RECON DTS segments to drive cross-selling opportunities

What Makes You Stand Out

1. Profound technical knowledge of the Segment
2. Experience in development and implementation of marketing strategies and tactics
3. Ability to apply key industry trends to the development and/or enhancement of Zimmer Biomet's Segment footprint in EMEA
4. Strong skills in launching new products, developing and promoting successful product strategy
5. Understands the importance of being proactive as well as reacting quickly to new opportunities
6. Able to build credibility quickly with people at all levels of the organization including Senior Management (both within Zimmer Biomet as well as with Hospital personnel.)
7. Fast learner, can work independently and manage complex projects
8. Strong communication and presentation skills
9. You are fluent in Italian, preferably as native speaker. Good English skills.
10. Ability to work with diverse, cross-regional teams

Your Background

1. Educated to University Level. Graduate with a bachelor's degree
2. Minimum of 6 years of experience in healthcare consulting, ideally within the Medical Device industry.
3. Experience with selling and implementing strategies on a national/international basis within the healthcare environment is a must.

Travel Expectations

40%-60%
EOE/M/F/Vet/Disability