Marketing Manager

Metrikflow; Monza; Remoto; EUR 40.000 - 65.000; Tempo pieno

Descrizione del lavoro

Metrikflow, a remote-first Berlin-based sustainability tech company, is seeking a Marketing / Growth Manager. You will strategize and optimize growth initiatives for our B2B SaaS platform, focusing on customer acquisition and branding efforts. The ideal candidate has proven B2B SaaS marketing experience and is fluent in both Italian and English, eager to make a positive impact on the planet by joining a young, dynamic team.

Servizi

ESOP package

Flexibility to work from anywhere

Occasional onsite meetings

Competenze

• Proven experience as a Marketing Manager or Growth Manager in B2B SaaS.
• Fluent in Italian and proficient in English.
• Strong analytical skills and hands-on experience managing marketing funnels.

Mansioni

• Develop and execute marketing strategies for Metrikflow’s B2B SaaS platform.
• Manage and optimize marketing campaigns to increase brand awareness and lead generation.
• Collaborate with product and sales teams to align growth strategies.

Conoscenze

Communication

Branding

Lead Generation

Content Marketing

Digital Marketing

Analytical Skills

Strumenti

Google Analytics

Google Ads

SemRush

Descrizione del lavoro

We are a remote-first, Berlin-based, tech-driven company on a mission to support companies in their sustainability transition towards net zero using our climate-tech-backed data, algorithms, and industrial expertise.

We are seeking a growth-oriented profile to join our young and dynamic environment, with a deep motivation to have a positive impact.

2. Position Summary

As the Marketing / Growth Manager at Metrikflow, you will be responsible for strategizing, executing, and optimizing growth initiatives to scale our B2B SaaS platform. You’ll own the customer acquisition funnel and work on strategies across branding, lead generation, content marketing, performance marketing, and other digital channels. Fluency in English and Italian is essential for engaging with diverse audiences and creating tailored content for the Italian market.

Tasks

• Develop and execute marketing strategies for Metrikflow’s B2B SaaS platform.
• Drive content strategy and branding activities.
• Test and scale lead generation efforts, improving results and efficiency.
• Manage and optimize marketing campaigns to increase brand awareness, traffic, and lead generation.
• Design performance marketing campaigns to attract qualified leads.
• Test and refine high-converting landing pages.
• Analyze and optimize the entire lead generation and marketing funnel, identifying areas for improvement.
• Collaborate with product and sales teams to align growth strategies with business objectives.
• Research and implement innovative marketing tactics to stay ahead in the SaaS space.
• Provide regular performance reports and actionable insights.

Requirements

• Proven experience as a Marketing Manager, Growth Manager, Digital Marketer, Sales Manager, or similar role in B2B SaaS.
• Expertise in communication, branding, Google Ads, and content marketing.
• Lead generation expertise is a plus.
• Strong analytical skills with familiarity in tools like Google Analytics, Search Console, SemRush, etc.
• Deep understanding of growth marketing principles and strategies.
• Hands-on experience managing marketing funnels.
• Ability to work autonomously and prioritize effectively.
• Excellent communication and collaboration skills.
• Fluent in Italian (spoken and written).
• Proficient in English.

We offer an ESOP package and the flexibility to work from anywhere. Occasional onsite meetings are planned every quarter.

You’ll help make a positive impact on the planet!

Build a wide network of environmentally and socially committed organizations.

Join our international team and grow professionally.

Help us become the #1 ESG platform in Italy.

Please submit your CV and a short cover letter explaining your motivation to join Metrikflow.

Ideal start date: January/February 2025.

Learn more about us on our LinkedIn page and website.

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