Marketing Director

Confidential Jobs; Italia; In loco; EUR 80.000 - 120.000; Tempo pieno

Descrizione del lavoro

A leading global organization in the health and wellness sector is seeking a Marketing Director for EMEA to drive strategic growth and brand building. This hybrid role involves leading marketing initiatives, developing engaged teams, and employing strong analytical skills to enhance consumer experiences while fostering collaborative efforts across functions. The ideal candidate will have over 10 years of experience in branded CPG, showcasing a successful track record in marketing management and evolving consumer trends.

Servizi

Innovative and forward-thinking work environment

Diverse and talented team

Opportunities for impactful marketing initiatives

Championing digital transformation

Competenze

• 10+ years of branded CPG experience, preferably in personal care.
• Strong foundational marketing skills with a track record of success.
• Proficiency in additional languages is a plus.

Mansioni

• Set and execute regional marketing strategy for EMEA.
• Inspire and lead a team of 10 marketers.
• Manage brand P&Ls and recommend growth actions.

Conoscenze

Leadership

Communication

Strategic Thinking

Analytical Skills

Resourcefulness

Collaboration

Formazione

Bachelor’s degree in marketing, Business, or a related field

Master’s degree (preferred)

Descrizione del lavoro

Work type : Hybrid Role – (3 days in the office and 2 days working from home).

We are revolutionizing the world of health and wellness, and we want you to be a part of it! We're looking for a talented and energetic Marketing Director for EMEA to help us redefine the conventions of our category.

What You'll Do :

Strategic Visionary :

• set and execute the regional marketing strategy to drive double-digit growth in EMEA across our core product categories.
• Inspire and lead a team of 10 marketers, with 4 direct reports to achieve ambitious goals.

Brand builder :

• Nurture our mission, build the equity of our brands, drive awareness, consideration, desirability, cultural relevancy and curate consumer experience through all touchpoints.
• Leverage our exciting portfolio of global and local brands with locally relevant acceleration programs, partner with the global marketing and innovation team to create superior solutions that fuel growth and strengthen competitive advantage.

Business owner :

• Have a strong business-driven mindset with a bias for action, always looking at risks and opportunities, managing brand P&Ls and investment required and recommending acceleration or corrective actions to deliver growth ambitions.
• You will create Category Growth Platforms, Trade Engagement Decks, LSM Deployments, Toolkits / Targets / Trackers.

Who We Are : Join a global organization of talented individuals from world-renowned pharma and consumer goods companies. We operate in the Consumer Healthcare sector, with a strong company mission and social impact, driving double-digit growth globally.

In this role, you'll be a crucial player in our company's future, driving business growth. Your strategic and creative mindset will help us thrive in this competitive landscape.

What You Need :

• Strong foundational marketing skills with a track record of success in marketing management and 4Ps execution (consumer and customer facing), utilizing market and consumer insights to inform overall strategy, action plans and sales go-to-market effort. Demonstrated success in CPG businesses, preferably with challenger brands targeting young adult audiences.

Strong communication and consumer experience :

• Expertise in communication, digital marketing & audience planning, social engagement, PR, influencer strategy with track record of success in brand building through each element of the funnel (awareness, consideration, conversion).

Solid knowledge of consumer trends :

• Expertise in insight mining & and utilizing consumer insights to inform brand building and supporting sales go-to-market efforts.

Strong Marketing Planning & Execution :

• Ability to build profitable growth with track record of success in financial delivery, planning and marketing budget management.
• The ideal candidate will be a source of proposition and bring recommendations based on business trends, competitive activities, identified risks and opportunities. Strong ability to translate marketing plans and strategy in compelling argumentations for the trade and sales partners.

Resourcefulness :

• Ability to achieve ambitious goals and drive growth even with limited resources. Strong can-do attitude and bias for action.

Collaborative Mindset and contribution :

• Experience in a small, nimble, and fast-paced environment is a plus. Proven ability to collaborate with global cross-functional teams and contribute to the wider organizational strategy.

Strategic Thinking Skills :

• Proven ability to develop and execute long-term plans while delivering short-term wins.

Analytical Skills :

• Strong ability in data management, consumer insights, market trend understanding, ROI analyses and P&L management.

Leadership :

• Ability to build and lead a strong, accountable team and be the advocate of the priorities and needs for the EMEA business. Persuasive in communication.

Organizational skills :

• Ability to manage multiple priorities and deadlines.

Excellent communication and presentation skills,

• With English fluency. Proficiency in additional languages is a plus.

Professional experience : 10+ years of branded CPG experience – experience in personal care is a plus.

Education : Bachelor’s degree in marketing, Business, or a related field. A relevant Master’s degree is preferred.

Why Join Us?

• Be part of an innovative and forward-thinking company, making a real impact in people health & wellbeing
• Work with a diverse and talented “roll-up your sleeves” team with a strong bias for action, entrepreneurial mindset and exciting growth agenda.
• Lead impactful marketing initiatives that shape the future of health and wellness and resonate in culture.
• Be the champion of our digital transformation and build highly desirable brand

Ready to make a difference and take your career to the next level? Apply now and be a driving force in our exciting journey!