Marketing Content Specialist

JR Italy; Bologna; In loco; EUR 30.000 - 60.000; Tempo pieno

Descrizione del lavoro

An innovative financial platform is seeking a passionate Content Marketing Specialist to enhance its Italian presence. This role involves crafting engaging financial content that educates and converts users, while collaborating with a dynamic marketing team. The ideal candidate will possess a strong journalistic background, creativity, and a keen interest in finance. Join a fast-paced environment where your contributions will directly impact growth in the Italian market, and enjoy the opportunity to work with a leading global financial news platform.

Servizi

Excellent benefits

High-energy working environment

Challenging assignments

Opportunity for professional growth

Competenze

• Proven experience in content creation, ideally in the financial sector.
• Strong journalistic background with excellent writing skills in Italian.
• Ability to create and edit content for social media.

Mansioni

• Develop and execute a content strategy for the Italian market.
• Create compelling financial content to drive conversions.
• Analyze content performance and monitor market trends.

Conoscenze

Content Creation

Digital Marketing

Financial Writing

SEO

Social Media Management

Communication Skills

Formazione

Bachelor's degree in Journalism

Bachelor's degree in Marketing

Bachelor's degree in Finance

Strumenti

SEO Tools

Analytics Tools

Descrizione del lavoro

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Investing.com, the leading global financial news & data platform, is on the lookout for an enthusiastic and creative Italian Content Marketing Specialist. Our mission is to empower individuals to make informed financial decisions and achieve their goals with confidence. We offer a range of tools and resources to help users effectively budget, save, invest, and plan for their future.

The ideal candidate will have a strong background in marketing with a focus on digital channels combined with financial content writing experience.

The Opportunity:

We are seeking an enthusiastic and creative Content Marketing Specialist to join our Italian team. This role is ideal for a driven individual with a strong journalistic background and a passion for financial content. Your mission will be to create engaging content that educates and converts our Italian audience, contributing directly to our growth in the Italian market.

What You’ll Be Doing:

• Develop and execute a content strategy tailored for the Italian market, aligned with our overall marketing goals.
• Create compelling financial/marketing content, including articles, blog posts, social media updates, and website copy, to drive conversions and educate users.
• Translate and adapt existing content from other language editions, ensuring cultural relevance and accuracy for the Italian audience.
• Collaborate with the core marketing team to develop integrated marketing strategies that align with business objectives.
• Create and consolidate external editorial collaborations that promote the Italian edition.
• Analyze content performance to identify trends, insights, and opportunities for optimization.
• Monitor Italian financial market trends and competitor activities to identify opportunities for innovation and differentiation.
• Stay up-to-date on best practices in digital marketing and financial services.
• Develop a deep understanding of our financial products and services, translating complex financial concepts into clear and accessible language.

What You’ll Bring:

• Bachelor's degree in Journalism, Marketing, Finance, or a related field.
• Proven experience in content creation, ideally within the financial sector or with a strong portfolio of financial writing.
• Strong journalistic background with excellent writing and editing skills in Italian.
• Familiarity with digital marketing channels and content marketing principles.
• Ability to create, edit and share content (including video) on social media.
• Financial savvy and a genuine interest in financial markets.
• Excellent written and verbal communication skills in Italian (native speaker preferred) and proficient English.
• Ability to work effectively in a fast-paced, dynamic environment and manage multiple projects simultaneously.
• Strong multi-tasking and prioritization skills.
• Presentable and easy to communicate with.
• Hungry for professional growth.

Advantage:

• Strong on-camera presence and comfortable with public speaking.
• Active Trader/Investor (InvestingPro user).
• Experience with SEO and analytics tools.
• Experience in the SaaS industry.
• Established network of contacts in the Italian financial industry.

Who We Are:

Investing.com was founded in 2007 and now has over 300 employees across the world.

With 60 million monthly unique visitors, 4 billion page views, over 500 million sessions, and over 300,000 financial instruments covered, Investing.com is one of the top two global financial websites.

Investing.com offers unlimited access to cutting-edge financial markets tools such as real-time quotes and charts, customized portfolios, personal live alerts, calendars, calculators, and financial insights, completely free of charge. In addition to the global stock markets, Investing.com also covers world indices, ETFs, commodities, bonds & i

What We Offer:

• A chance to join one of the leading financial markets platforms worldwide
• Challenging assignments in a local and international environment
• Enjoy excellent benefits and a high-energy working environment
• As with all Investing.com positions, we're looking for someone self-motivated and meticulous, with a creative and resourceful mind, bright, proactive, and works well independently and as part of a team.
• The ability to have a real impact on our Italian market growth.

Check out openings on our career website: https://www.investing-careers.com/

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