Marketing Content Specialist

JR Italy; Asti; In loco; EUR 30.000 - 60.000; Tempo pieno

Descrizione del lavoro

An innovative financial platform is seeking a passionate Italian Content Marketing Specialist to create engaging content that educates and converts users. This role involves developing a content strategy tailored for the Italian market, collaborating with the marketing team, and analyzing content performance. Join a dynamic team and significantly impact growth in the Italian market while working in a fast-paced and creative environment. This is an exciting opportunity for individuals who thrive in challenging projects and are motivated to make a difference in the financial sector.

Servizi

Excellent benefits

Dynamic work environment

Challenging projects

Opportunity for professional growth

Competenze

• Strong background in digital marketing and financial content writing.
• Proven experience in content creation within the financial sector.

Mansioni

• Develop and implement a content strategy for the Italian market.
• Create compelling financial and marketing content to drive conversions.

Conoscenze

Content Creation

Digital Marketing

Financial Writing

SEO

Communication Skills

Formazione

Bachelor's degree in Journalism

Bachelor's degree in Marketing

Bachelor's degree in Finance

Strumenti

Analytics Tools

Descrizione del lavoro

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Investing.com, the leading global financial news & data platform, is seeking an enthusiastic and creative Italian Content Marketing Specialist. Our mission is to empower individuals to make informed financial decisions and achieve their goals with confidence. We offer a range of tools and resources to help users effectively budget, save, invest, and plan for their future.

The ideal candidate will have a strong background in marketing, particularly in digital channels, combined with financial content writing experience.

The Opportunity:

We are looking for a passionate and creative Content Marketing Specialist to join our Italian team. This role is perfect for a driven individual with a journalistic background and a passion for financial content. Your mission will be to create engaging content that educates and converts our Italian audience, contributing to our growth in the Italian market.

What You’ll Be Doing:

1. Develop and implement a content strategy tailored for the Italian market, aligned with overall marketing goals.
2. Create compelling financial and marketing content, including articles, blog posts, social media updates, and website copy, to drive conversions and educate users.
3. Translate and adapt existing content from other language editions, ensuring cultural relevance and accuracy for the Italian audience.
4. Collaborate with the marketing team to develop integrated strategies that align with business objectives.
5. Establish and maintain external editorial collaborations to promote the Italian edition.
6. Analyze content performance to identify trends, insights, and opportunities for optimization.
7. Monitor Italian financial market trends and competitor activities to find opportunities for innovation and differentiation.
8. Stay updated on best practices in digital marketing and financial services.
9. Develop a deep understanding of our financial products and services, translating complex concepts into clear, accessible language.

What You’ll Bring:

• Bachelor's degree in Journalism, Marketing, Finance, or a related field.
• Proven experience in content creation, preferably within the financial sector or with a strong portfolio of financial writing.
• Excellent writing and editing skills in Italian, with a strong journalistic background.
• Familiarity with digital marketing channels and content marketing principles.
• Ability to create, edit, and share content (including videos) on social media.
• Financial savvy and a genuine interest in financial markets.
• Excellent communication skills in Italian (native preferred) and proficient in English.
• Ability to work effectively in a fast-paced environment and manage multiple projects.
• Strong multitasking and prioritization skills.
• Presentable, approachable, and communicative.
• Motivated for professional growth.

Advantages:

• Strong on-camera presence and comfort with public speaking.
• Active trader/investor (InvestingPro user).
• Experience with SEO and analytics tools.
• Experience in the SaaS industry.
• Established network within the Italian financial industry.

Who We Are:

Founded in 2007, Investing.com now employs over 300 people worldwide. With 60 million monthly visitors, 4 billion page views, over 500 million sessions, and coverage of over 300,000 financial instruments, it is one of the top two global financial websites.

We offer access to advanced financial tools such as real-time quotes, charts, customized portfolios, alerts, calendars, calculators, and insights, all free of charge. Our coverage includes global stock markets, indices, ETFs, commodities, bonds, and more.

What We Offer:

• The opportunity to join a leading financial markets platform worldwide.
• Challenging projects in local and international environments.
• Excellent benefits and a dynamic work environment.
• A role for self-motivated, meticulous, creative, and proactive individuals who work well independently and in teams.
• The chance to significantly impact our growth in the Italian market.

Visit our career website for openings: https://www.investing-careers.com/

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