Marketing Automation Specialist

JR Italy; Trieste/Trst; In loco; EUR 30.000 - 60.000; Tempo pieno

Descrizione del lavoro

An innovative company is seeking a Marketing Automation Specialist to drive their digital marketing efforts. This role focuses on designing automated workflows, managing CRM systems, and optimizing marketing strategies to enhance customer engagement. Join a dynamic team dedicated to promoting well-being through sustainable practices. Enjoy a competitive salary, remote work flexibility, and access to top-notch training. If you are passionate about marketing and outdoor activities, this is the perfect opportunity to excel in a rapidly growing environment.

Servizi

Permanent contract

Remote work options

Professional training

Team support

Early access to courses

Competenze

• 3+ years of experience in digital marketing in a fully digital environment.
• Proven experience with Zoho CRM and Campaigns.

Mansioni

• Design and implement automated workflows for lead generation and customer journey.
• Manage and optimize Zoho CRM for efficient data flow.

Conoscenze

Digital Marketing

Zoho CRM

Campaign Management

Funnelkit

Zapier

WordPress (Elementor)

Data Analysis

Communication Skills

Negotiation Skills

Proactivity

Strumenti

Zoho CRM

WooCommerce

Make

Descrizione del lavoro

Trieste, Italy

In Correre Naturale we are seeking an exceptional Marketing Automation Specialist to join our young and dynamic team. Correre Naturale is part of the LWL family, which stands for "a Life Worth Living". Our mission is to enhance people's lives through our work, focusing on personal, sports, and professional well-being via healthy and sustainable running and movement, aiming for a world where everyone can enjoy full health and be the best version of themselves.

We have been in the market for 10 years, helping tens of thousands of people. Thanks to our journey so far, we have achieved significant results and now aim for new ambitious goals.

Responsibilities

1. Design and implement automated workflows for lead generation, nurturing, retention, and post-sale customer journey.
2. Manage and optimize Zoho CRM to ensure efficient data flow between marketing, sales, and customer care.
3. Develop advanced segmentation and behavioral tagging strategies.
4. Monitor campaign performance and propose data-driven improvements.
5. Collaborate with content teams to develop emails, automations, and personalized triggers.
6. Maintain a clean, updated, and functional CRM to support company growth.
7. Create dashboards and reports for weekly/monthly analysis.

Requirements

• Passion for running and well-being.
• Minimum 3 years of experience in digital marketing, preferably in a fully digital environment.
• Proven experience with Zoho CRM, Campaigns, and WooCommerce platform.
• Experience with tools like Funnelkit, Zapier, Make, or similar for advanced integrations.
• Ability to create effective landing pages using Elementor (WordPress).
• Skill in designing, implementing, and optimizing multi-touch marketing automation strategies.
• Experience analyzing KPIs and campaign performance.
• Motivation and talent: desire to excel in commercial roles and love for outdoor activities and running.
• Effective communication skills: ability to clearly and persuasively convey messages.
• Strong relational skills: excellent negotiation, objection handling, and leadership abilities.
• Proactivity and flexibility: proactive, adaptable, and charismatic.

What We Offer

• Permanent contract with a competitive salary.
• Remote work options with periodic team meetings.
• Results-oriented work environment aligned with our company philosophy.
• Support from a professional team and access to top market training, with opportunities to experience a dynamic and rapidly growing company.
• Early access to all courses and training from Italy's largest running and movement school.